Over at Copyblogger, there is a great post analyzing how you should end an article. Many people, especially Brian, from Copyblogger, concentrate on starting a post, as well as the main content, but people should also give the ending a fair amount of thought because many times, the ending is what people remember the most, or what they act/re-act on.

He gives some ideas on ending an article:
1. Summarize
2. Call to action
3. Inspire
4. Post Script
5. Cliffhanger

Of course he goes over in detail what each of these mean, and how they can help you “close like a champ” as he puts it, so you will have to check out his article at Copyblogger.

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