Performancing.com has launched its advertising network, Performancing Ads. I’ve been playing around with the system for much of the latter part of development, and I can say I’m impressed. It’s simple and intuitive enough for anyone to easily use and understand, and yet you have the essentials of a good ad server, network and marketplace.
You can check out Ryan Caldwell’s Performancing post on 10 reasons why you should try Performancing Ads. A recent post by Darren Rowse on problogger.net threshes out some details, and David Peralty gives his opinion on the upsides and downsides of Perf Ads on XFEP. Jeff Chandler has a collection of links and reviews over at performancing.com.
Personally I really like the fact that you can book your own ads into your own sites. This means you can practically use Perf Ads as your ad server, or at least to fill in for those times when ad sales are slow.
Perf ads supports both image ads and text links, so you have the best of both worlds: image ads for brand marketing, and links for search optimization and to get a message across. Performancing also promises early, synchronized payout, and will pay out 60% of revenues. Perf Ads also has an affiliate program, where members can earn $10 credit from every successful referral, and 5% residual commissions from each sale by referrals.
Disclosure: Blogging Pro and Performancing are both owned by Splashpress Media