Yesterday at Facebook’s developer conference (aka f8 conference), CEO and founder Mark Zuckerberg revealed to the world the glorious “like button.” Zuckerberg claims that by the end of today, users will serve over 1 billion likes across the world wide web, making the Facebook like button a “must have” social button for serious bloggers. To […]
Archives for April 2010
Bloggers are faced with an obstacle of “time sucks” at every turn. These are evil black holes that take away your valuable time, and leave you with nothing viable to show for your efforts. Surfing the Web, researching topics, fantasy baseball leagues, and constant interruptions are just the tip of the iceberg. Another time oft […]
A while back BuddyPress 1.2 was released and with it came a bunch of new features to transform your WordPress installation into a full fledged community. You may be at the point where adding a social layer to your site is the logical next step to build a better blog. BuddyPress allows you to build […]
I want my blog to be like pizza. Not like the fake crap you get form those international chains, but like a large, filling, somewhat greasy slice of authentic New York pizza. Here’s why. Pizza is quick and convenient. Whether you choose to fold your slice down the middle or opt for a fork and […]
There’s no doubt about it. It’s a groovy kinda’ feeling when another blogger requests to share his wisdom and his fan base by doing a guest post for your site. I mean, let’s be honest here: who doesn’t like a quality “freebie”? It’s the ultimate compliment for most bloggers, other than being paid. But unfortunately, […]
Regardless of whether you choose to blog upon the computer, a cell phone or your glorious iPad, one thing every blogging pro can agree on is the need to monetize their blog. Although some bloggers generate revenue based on services or affiliate links, the vast majority rely upon advertising (like Google Adsense) in order to […]
Keeping your WordPress installation secure is usually not something a lot of people spend a great deal of time on. However, I believe WordPress security, tightening up the place should be your first priority every single time you install WordPress. No exceptions. With the recent Pharma hack, more info about it plus a solution on […]
How to Create Chemistry
Whether personal or professional the main ingredient of creating chemistry is “connecting” on a core level. For me, blogs with chemistry have a conversational quality. A feeling that there’s a dialogue going on, not a monologue. You feel like you know the author, or at least that you’d like to. There’s a display of personality without being too “personal.” Wouldn’t you agree?
Once you build a relationship, your “rep” and a rapport, things will change a bit. Readers come to know your work and your worth and are more likely to excuse an “off day” in terms of “perceived brilliance.”
Here are four clever and creative ways to create chemistry with readers and keep them coming back for more.
1. Understand their needs. Most blog readers want quality, concise content that helps them to feel better about their current situation or teaches them concrete ways to improve upon it. Give it to them. Quickly.
2. Don’t fake the feeling. If you’re passionate about what you provide, readers will feel it and be receptive to receiving it. Be sincere and authentic. There are millions of bloggers, but only one you.
3. Have an “informed” firm opinion. Don’t be afraid to take a stand on issues even if you seem to be in the minority. You may not win a popularity contest, but you’ll inspire dialogue and intelligent debate. And you’ll likely be remembered.
4. Write well. In this day and age when people read less than they used to, (due to time constraints), content is still king. To build and maintain readership, it’s still important to “woo” with words.
What’s your take on this topic? Do you think it’s possible to create instant chemistry with audiences? Have you ever read someone’s work and liked that person immediately? Is the 30-second rule fair?
This is a guest entry by Pamela Ferdinand, a Chicago-based journalist and co-author of the triple memoir “Three Wishes: A True Story of Good Friends, Crushing Heartbreak, and Astonishing Luck on Our Way to Love and Motherhood” I never thought I would be a blogger. Then again, I never thought I would write a memoir. […]
This week I had the pleasure to review the WordPress forms plugin Gravity Forms and today I’d like to tell you more about another WordPress plugin review: Ajax Edit Comments. The obscure title may not give away too much when you’re not intimately familiar with the programming languages out there, but the plugin does exactly […]