Performancing Metrics

Sever Overload? Why You Might Need to Upgrade Your Web Host

Believe it or not, that dreadful little message is actually a sign that your blog is doing well. If you’re holding a contest or featuring content that earns your blog a lot of page views, there is a good chance that your web host will not be able to handle the excess traffic. For this reason, it is important to plan for these big events and make sure that your server does not quit on you just when you need it the most. Your contest could be giving you great visibility, but that can all end with that little message so many bloggers have cried over:

The requested resource is temporarily unavailable due to high demand on the server

Please try this address again at a later date.

Further assistance

Please contact us if you require further assistance with your request.

The message can come in all different ways, but the meaning is the same—your blog is down.  That contest that was doing so well; it’s down. Now all your site is doing is annoying the high amount of traffic that you were so excited about just moments ago.

Fortunately, with a little bit of preparation you can avoid these server overload messages and keep growing your traffic. After all, an increase in traffic should be something that gets you excited; not something that stresses you out. The easiest way to solve this problem is by upgrading your web hosting plan. You have really two main options:

  1. Upgrade certain features of your plan. This means you can add disk space, the number of domains hosted, etc. Many bloggers have a few different blogs hosted under one web hosting plan, and this is often the biggest problem.
  2. Move the blog to a new host entirely.  You often have to upgrade your entire service to offer the amount of space you will need for your new increased traffic. This will likely be more expensive than you current plan, so it’s important you prepare.

Even if you haven’t experienced a traffic surge, it is usually time to make a change when you notice your page is loading slowly or you have multiple domains. No matter what the reason or what the route you want to take, there are a few things you should consider when choosing your new and improved web host:

Tips and Tricks to Choosing the Right Web Host

  • Customer Service – No matter how great your web host, you will likely need the help of a customer service representative at one point or another. Make sure that your questions are answered within at least 24 hours and see how knowledgeable they are about their company. Talk with them about your recent increase in traffic and see what they can do to help both now and if this happens in the future.
  • Domain Names – Most web hosts will give you one free domain name per hosting account. If you already have several domain names this might not be necessary, but it is a great perk you get when signing up with a web hosting company. There is a good chance you will want that domain name in the future, so take some time to consider the domain names they can offer.
  • Pricing – As discussed above, this is going to cost you. Free web hosting is available, but chances are if you are having a server meltdown you will need something that is reliable. Prices will vary significantly based upon the type of services you’re looking to gain, but it’s important that you do price out a few different companies.
  • Upgrades – You need an upgrade now, so there is no telling when you’ll need an upgrade later. Ask the web host what options they offer for upgrades to make sure that you’re prepared for the future.

I cannot stress enough the importance of being prepared for a sudden growth in traffic if you are putting on a special segment or featuring special content. There is no reason to host your blogs on the fanciest web hosting service at first, but it is important to be prepared for the future. You can visit Web Hosting Geeks for some specific web hosting options.

Photo Credit: icalvyn.com

Amanda DiSilvestro is a writer on topics ranging from social media to payroll processing. She writes for an online resource that gives advice on topics including medical billing software to small businesses and entrepreneurs for Resource Nation.

Categories: Blogging Tips
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Comments

  1. Amanda DiSilvestro ) says: 3/7/2012

    Thanks so much for reading. I think that server overload is something all bloggers should prepare to deal with. I’ve seen this happen to so many blogs, and I know from a reader’s perspective that’s annoying. I understand that the editors probably aren’t happy either, but it’s good to get ready for a big jump in traffic!

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