Performancing Metrics

Archive for April, 2014

15 Functional e-Commerce WordPress Blogging Themes to Start Raking in the Sales

WordPress is not just for blogging but is a powerful platform for achieving any imaginable goal online. The business of blogging is evolving and if you do not yet have a plan of action for monetizing your blog beyond advertising, now is the time to start thinking outside the box. Start running your blog like a business offering real services and products. The accumulated content on your blog is of greater value than you could imagine and brainstorming a little with content you’ve published so far, you’ll find opportunities to create information products or showcase products in your niche of which you could even benefit from affiliate sales. e-Commerce WordPress Theme Here are examples of 15 e-Commerce WordPress templates to get your creative juices flowing. Read More

Categories: WordPress Themes
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Beyond Google: 5 Social Media Strategies for 2014

Social media strategiesIt doesn’t take an expert to see that Google search no longer has the same reach that it had just a few years ago. Sure, Google still controls more than two-thirds of American search, but it isn’t the only platform by where people connect online. Thanks to social media, your customers may be just as likely to find you on Facebook or some other sites as they are using Google search. Here are five social media strategies (websites) for 2014 that every company should consider.

Facebook – What are you using Facebook for? Hopefully, your business has its own page there, perhaps multiple pages for different and distinct products that you sell. Facebook can no longer be ignored: there are more than 1 billion global users engaged. Use it post new information about your company, to elicit feedback from your customers, and make special promotional pitches. Encourage people to “like” your pages and to reshare your information. Read More

Categories: General
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Flickr vs Instagram: Which is Better and Why

Editor’s Note: This post was written by Camille McClane, a writer, researcher, and editor, who frequently blogs about about web hosting and social media. Her favorite subject to focus on is emerging technology trends and its overall effect within business expansion and health relations. 

Social media is now the optimum marketing platform for businesses large and small; companies already thriving and those that are just starting out. Take it a step farther to social media applications available for smartphones and your business has found it’s way into the very hands of its future fans and clients. Businesses using smartphone applications like Instagram, Flickr, Vine, and more for blogging and updating about what they’re up to, are breaking down the barriers of social media marketing and keeping up with current trends.

Flickr vs Instagram

Image Courtesy of Arimalik Ibrahim at Flickr.com

Just a week ago, Flickr 3.0 was introduced to the photo-sharing social media public. Yahoo’s new smartphone app has officially entered the ring of smartphone apps that literally everyone has some connection to. Flickr 3.0 is a complete redesign for iOS and Android, allowing Flickr users to browse, share, edit, and store photos easily on their smartphones. While Flickr 3.0 is similar to Instagram, which application is better and why? You’ll find all the answers here. Read More

Categories: Blogging Tools
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The Ultimate Resource Guide for New WordPress Bloggers in 2014

Thinking of launching a WordPress blog/site? Or maybe you’ve grown tired of your existing blog after learning that you’ve been doing it all wrong? It’s not too late to start or restart. Blogging and internet marketing in general to achieve real results is getting more challenging by the day but at the same time there are definite methods and routes to take to achieve success.

wordpress bloggers

In this fast paced blogging race there’s no time to reinvent the wheel and learn everything on your own from scratch but there exists a vast pool of resources made available from those who have traveled the long hard journey and persevered. Trying to find the perfect marketing model, best WordPress themes and tried and proven SEO techniques can be daunting. So I’ve decided to share some of my experiences developing websites and building blogs to make your journey more seamless and rewarding. Read More

Categories: Blogging Resources, Blogging Tools, WordPress Plugins
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Put a Pin on It: Three Marketing Strategies to Make Pinterest Work for You

Pinterest is a social media platform, visually focused, drawing the attention of consumers seeking not only commercial content but that for artistic and entertainment value as well.  The varieties of occasions for visits make the platform a great marketing vehicle for a number of visually focused product (and service) businesses.

Pinterest

For example, shoe and clothing distributors use Pinterest to raise awareness and inspire sales regarding new and existing product lines.  In addition, Pinterest is not just for products but service-based companies that know how to draw attention using visual stimuli (Think of a landscaping service providing pictures of special projects.) Read More

Categories: Marketing
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BloggingPro Job Board Highlights (April 21-25)

Job board highlightsApologies for being away last week due to Easter weekend. We’re back, though, and we hope the job board highlights will give you a reason to smile today.

Good luck!

Product Copywriter – Freelance – w/ Romance Copy and SEO understanding

A high-end fashion brand is seeking a Freelance Product Copywriter with romance copy and SEO knowledge to join their team. The candidate will be writing romance copy for 550 product copy pieces. All the descriptions, images and specific information about the items will be provided.
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Categories: Jobs
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The Temptation of Shutting Down Your Social Media Accounts

We’ve all faced this temptation at least once. With all the noise there is online, it is only understandable. Take a look at your Facebook feed (although I probably don’t have to say that). What’s the ratio of people complaining/showing off/being passive-aggressive/etc. to people who actually have statuses that matter to you? How about ads and posts that are purely promotional?

social media overload

Image source

Then there’s Twitter. Depending on how many people you follow – and if you use lists – the chances are that you are drowning in your stream.

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Categories: Opinion
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How to Conquer Your Fear of Failure in Blogging

The only thing we have to fear is fear itself—nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance.” Thus said Franklin D. Roosevelt in his 1932 presidential election campaign speech. Powerful words indeed. They shed light to the fact that we oftentimes give in to our natural reflexes and responses without ever truly thinking about the effect of the particular emotion.

blogging fear

Fear is a destructive force and those who succumb to it are defeated before the task or battle has begun. Now the most damaging effect of fear is that we either never embark on our mission, or procrastinate towards stagnation. So it is also with blogging, online marketing and every other business venture or task we take on. Our fears of rejection, failure and even success, cripple us and leave us down the road with feelings of “what if” rather than the satisfaction of “been there, done that. Read More

Categories: Blogging Sense
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5 Mistakes that are Holding Back Your Blog’s Success

I am sure you’ve come across plenty of articles about the mistakes bloggers shouldn’t make regarding their blogs and how they must avoid certain pitfalls if they want to leverage the immense potential of blogs to generate revenue. You’ll be forgiven for thinking this one is along the same lines, because it is.

blog success

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The fact is there are so many mistakes that can trip a blogger, and each one of them is as critical as the other; this means there is always something new to say. In this article, I’ve tried to identify and explain those mistakes that are not very self-evident and which are associated with the bloggers attitude rather than his/her writing skills.

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Categories: Blogging Tips
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Mastering the Google Keyword Planner Tool for Website Content Ideas

Google is the most-used search engine in the world.  SMB to major brands vie for good search presence, yet search intent and subsequent sales are dictated by users.  Marketers meditate upon, devise strategies, and methodically track metrics related to unique keywords and phrases.

Google AdWords  Keyword Planner

To help marketers make the most of endeavors and associated ad-spent dollars (Google’s biggest revenue point is its AdWords advertising platform.), Google Keyword Planner helps small business owners and marketers associate consumer-driven words and phrases with brand-provided goods and services. Read More

Categories: Blogging: How To
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