Performancing Metrics

Are You Managing Your Social Media Presence Properly?

Social media is an excellent tool for various purposes. Online marketers extend their reach, and engage their followers to achieve their goals. Bloggers use it to get more traffic and network with other people. For others, social media is merely a venue to share what they find interesting, voice out their thoughts and opinions, and engage in discussion with others.

social media presence
For the latter group, there is the danger of unwittingly “using” social media in a way that adversely affects their image. For anyone who wants to advance in their career, no matter in what sector, one’s social media presence should be managed properly. Call it self-censorship if you may, but we’ve all heard the stupid horror stories of employees calling in sick and posting photos of themselves partying at a beach on Facebook. Of course, it’s only a matter of time when HR finds out.

Freelance writers and network bloggers face the same danger. You may tell your client that you can’t deliver because you’re feeling under the weather and yet you keep tweeting. If you’re really feeling that bad that you can’t get work done, should you be online?

There are countless negative scenarios that can bring harm upon yourself because of your social media presence: drunk posting, angry posts, photos that should be kept private, and the list goes on.

Have you googled yourself lately? What did you discover? Of course, anyone – employers and clients included – who does the same thing will see what you see. Do you like what you see online about yourself?

Are You an Annoying Person on Social Media?

I think the above is enough to convince you that you might want to take a look at your social media presence and footprint – if you haven’t recently. Here’s an infographic that will give you insights and practical tips on what to do.

Manage Your Social Media

Categories: Social Media
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  1. Ryan Biddulph ) says: 7/25/2014

    Hi Noemi,

    I feel the smallest dose of common sense can help you avoid serious problems with social media. All points here are golden. Love em.

    I try to keep things high energy on my social accounts. I post good-natured, humorous stuff to appeal to a wide-ranging audience without being naughty. This is quite easy to do. Think before you tweet. Think before you act. Be nice.

    Generate good karma. Promote others freely and most of all, keep things positive to appeal to your audience. Social is such an easy game if you’ll simply think before you send out an update.

    As for the working/fake sick bit, just tell the truth. If I feel amazing, I work, and if I don’t feel great I’ll still work. If I feel really terrible, I’ve built enough trust with my clients that they’ll know that I’m really sick, and if they see updates, they’ll know these are scheduled and automated. Just be honest. This alone will save you from so many problems on the social media front.

    Excellent tips here. If I’d sum it all up Noemi, I’d say think about karma before you ever posting anything on social media sites and you’ll be fine.

    Thanks for sharing.



    • Noemi Tasarra-Twigg says: 7/28/2014

      You’re welcome, Ryan, and thanks for the input. You surely have added value to the article. Hope to hear from you again!


  2. Carlos hasen says: 7/28/2014

    i am daily mange social media Presence Properly. but it doesn’t yet helpful. what is the method to publish article on social media so every one can know about it. how much it harmful or useful.kindly reply me.


  3. dana says: 2/27/2015

    Very good points you make! It’s very easy to get social media wrong and end up driving fans away. You need to be interesting, engaging, interactive and always relevant. Don’t loose yourself in too many accounts.