Putting your business on auto pilot doesn’t have to be scary. You already automate all time– like flying in a 747. You have paid your ticket. You are boarding the plane. You have found your seat. The plan takes off. It handles fine. You trust in the pilots to get you there safely. Then about an hour later, you see both the captain and the co-pilot taking a coffee break at the same time. Do you panic? No! Why not? You have come to the realization that the plane is now on “auto pilot.” But here’s the thing: You trust the airline, the pilot, the co-pilot, and the equipment to handle the plane fine on “auto pilot.” If you didn’t, you wouldn’t have flown with that airline. The same is true with automation with your business. Read More
Archive for the ‘Blogging: How To’ Category
A lot of website owners that are new to search engine optimization always seem to think that going for the most popular keywords is the best way to go. They will sit down and start researching which terms are used the most by their target audience, then start to create content that targets those phrases. If this is something that you currently do, then you might want to take a step back and consider your other options.
Each business will ultimately have different keyword research strategies that best benefits their company, but one thing is almost always used, they Choose keyword phrases that they are able to compete over. Read More
Content marketing productivity involves more than just creating great content, it also involves tracking and applying the good ideas you find in the blog posts you read each week. Each week, for example, you encounter a staggering amount of information…
There are two types of blogs: Those that make money and those that don’t.
The blogs that are making the money have something going for them that broke bloggers don’t. But what is it? That’s what I’m going to teach you today. Read More
There’s only so much a blogger can do. The spate of work that lies before a blogger is humongous to say the least. With all that work piling up, it’d be nice to have a few automation methods, workflows, and certain tools to help push and promote content to build a teeny weeny bit of leverage to your blogging efforts.
Here are a few workflows, automation methods, and other tools to help push and propagate your content. Read More
When 2013 was just kicking off, pundits and aficionados were dubbing it as ‘year of the mobile’. As much as we like to get snarky with the headline catching proclamations, they might actually have been onto something. Taking a look at the numbers between 2010 and 2013, we indeed see that mobile devices’ share of global internet traffic has jumped from 2% to 14%. Research is indicating also that this trend is only gaining steam. Whether in Southeast Asia, sub-Saharan Africa or Scandinavia, there is now an unprecedented amount of smartphone and tablet owners along with unprecedented accessibility to Wi-Fi and 3G networks. Read More
Hiring a ghost-blogger can be a difficult decision. After all, you want someone who will invest as much effort into your company blog as you would, and who will create the unique, high quality content you need to make your blog a success.
Luckily, many bloggers offer ghost-blogger services in addition to writing for their own blogs. Ghost blogging enables an author to explore other areas of interest without the worry of maintaining an entirely new site. For your company, hiring a ghost-blogger means finding someone dedicated to the art of blogger who will help your blog become a success. Read More
You may have noticed that the SEO game has become a lot more difficult lately… Mostly due to the recent algorithm updates like the Penguin and, like always, due to the ever-growing competition for valuable keywords.
However, some things remain unchanged. For instance, you still need to find a way to let Google know which keywords you’re targeting.
The fact is that Google can figure this out on their own, kind of (through links, and social media interaction), but introducing some good on-page SEO can make things a lot quicker.
You have to be careful, though. Google now openly admits that they discourage all forms of active link building, and probably any other type of active SEO work as well.
So how to overcome this and not get in trouble? Read More
Congratulations, you’ve started a blog. So has everyone else in the neighborhood as well as their dogs. While you can’t lay claim to being the first blogger, you can build a blog that’s better than any other in your writing realm.
Here are seven ways to outshine your competition in any blogging niche:
1. Great Bloggers Have Authority
Via Flickr by ocjess
That’s right. If you plan to outshine the competition, you must have a well-rounded understanding of your blog’s subject matter. Want to start a food blog? Learn how to effectively use ingredients and create new recipes rather than regurgitating overly-circulated online recipes.
If you aren’t an expert on a particular post topic, find experts in the field and interview them. This brings an authoritative voice to the blog and provides value for readers. Read More
There are a lot of blogs about films, but there aren’t a lot of films about blogging. Oh really now? Blogging is not some obscure afterhours hobby, blogging is almost like tweeting, almost like breathing, everyone knows what blogging is. At some point in time, the status quo has taken its thoughts to tumblr, blogspot and WP.
People have written down their daily musings online, with enough drama and flair to make their daily rants a viable screenplay for a movie. But truth be told, there aren’t a lot of movies about blogs or blogging, there’s only 1 mainstream movie about a blogger and it happens to be a food blogger who caught the eye of Hollywood. With blog posts so good that Meryl Streep signed up to star in it and yes, that blogging movie is Julia & Julia. All about a food blogger’s ambitious feat to cook Julia Child’s 524 recipes in 365 days with some kitchen meltdowns thrown in the batter. Read More