Archive for the ‘Blogging Sense’ Category
Image by Daniel Voyager
It’s an article of faith in many parts of the SEO industry that publishing content unrelated to your niche is at best useless, and at worst actively harmful to your rankings.
There has been mounting evidence, however, that tangentially-related or even unrelated content can help your site rise through the rankings.
Sheer link bulk, from viral videos, ad campaigns or popular meme macros, can cue search engines to increase your rank.
But why, and how?
It is no longer “optional” to offer online content if you run a business.
Once upon a time, a business owner could create a website and call it a day. That time is gone.
Today, there are so many more platforms and outlets for content — and smart business owners recognize the competitive opportunity for those who embrace a media-making role. In addition to your primary website, there is demand for original content on blogs, social media, and mobile devices.
The one thing all of this content has in common is that it serves others. The content educates, assists, and informs your existing and potential customers.
In other words, content marketing. Read More
(Photo credit: planeta)
Google has an obligation to give a searcher with the best search experience. It’s frustrating when these searchers look for information and find it’s almost similar or same. Google looks at this content, whether served on the same domain or on different ones, as a duplicate and has heavy penalties for the same.
There is no definite penalty for duplicate content, when the intention behind duplicating is to manipulate the algorithms or act maliciously. This is a judgment algorithm you have no control over. Dealing with duplicate content on your website ensures that you are not vulnerable to this judgment.
The real result of duplicate content is decreased visibility. When you have low visibility, your ranking gets hurt and as a result, bad SEO results. Duplicates also trigger lower crawl rates which is also related to lower indexing and visibility in search. As such, dealing with duplicate content once and for all is the best strategy. Read More
When I think of the Internet in general and bloggers in particular, the words from the famous song Looking Back keep on reverberating through my head – “I was looking back to see If she was looking back to see If I was looking back at her.”
Just think about it, unless you are using a proxy server to surf the Net, then, to quote another famous song, “Every step you take, every move you make, I’ll be watching you.” That’s why every time you search for something, soon after you are bombarded with pop-ups and targeted advertising, all in the name of making your Internet experience more tailored. Read More
Creativity (Photo credit: deichgnu)
Bloggers have a community of readers who count on your witty and interesting articles. But some days, you just don’t feel like writing. Your creativity is waning and the last thing you want to do is write one more blog entry. However, when you get into a creativity rut or just need motivation to put your fingers to the keyboard, there are some tips you can try to get the creativity flowing. Try these four proven tips to help you get away from writers block. Read More
(Photo credit: Wikipedia)
Successful linkbuilding is one of the keys to high quality SEO and utilizing the best SEO linkbuilding strategies available can help you increase the ranking of your blog or website in the search engine results pages or “SERPs” very quickly.
Today, we’re going to explain five great strategies for building high quality, relevant links.
Depending on your approach and intent, one of the best ways to build many high quality, relevant backlinks to your website or blog is by blog commenting. Blog commenting is not only a great way to share valuable information and opinions on other blogs, it’s also an easy way to leave your URL and have a permanent backlink.
When blog commenting, it’s important to focus on the pagerank of the particular blog post you’re commenting on, as a post with a high pagerank will definitely give your link more link juice and authority. A word of warning though, this method has been abused by many in the blog spamming habit. It’s important to research your target site, and post regular comments to build up a relationship with the site owner, instead of just relying on your links to have any value by themselves. Read More
It’s Halloween in the United States (and much of the rest of the world). As such, people are gathering together for parties, going trick or treating and telling scary stories.
In that spirit, last week on Performancing I discussed legal nightmares that can happen to you and your blog. Specifically, there were three scenarios that, while sounding like nothing more than legal theory, actually happened to one or more bloggers.
In that spirit, here are five more practical horror stories to keep you awake when it comes to your blog. Best part of all is that I don’t have to give specific examples because each and every one of these have happened not once or twice, but hundreds, if not thousands, of times.
So if you’re wondering about the gruesome ways your blog can be mangled, kidnapped or killed, here are just five of the more common (and more sudden) ways to consider. Read More
Couponing is the easiest and smartest way to clip your way to big savings. If you’re very good at it like some bloggers are, you may go home with a bag full of free groceries every time you visit the store. Sure it maybe an extra can of tomato sauce or tuna you may not need at the moment, but stocking up your pantry with food won’t exactly hurt your budget.
Growing up we may remember our moms clipping away at flyers and newspapers for rebates. Today, all we need to do is go online and find printable and reedemable coupons.
With the economic downturn, there’s no shame in becoming quite frugal or crazy with the coupons, as you might have notice coupons have an interesting way of popping up on the internet- you have these extreme couponing sites, your fave mommy blogs and online deal sites like cheapsally.com to thank for! These sites update you with their latest coupon finds on the web, they even have digital coupon holders where you can sort the value of your coupons and best of all, you can even go out and trade coupons with other pennypinching bloggers.
Bloggers may also stretch their dollars not just on food, but on personal hygiene products and other wares. In the long run, the money you save through couponing, can free up your wallet to buy items you really need.
And when you do finally get to redeem those online coupons at the supermarket, don’t forget to be kind to the cashier, after all you are going home fully loaded with freebies.
(Photo credit: C.P.Storm)
You may have noticed that the SEO game has become a lot more difficult lately… Mostly due to the recent algorithm updates like the Penguin and, like always, due to the ever-growing competition for valuable keywords.
However, some things remain unchanged. For instance, you still need to find a way to let Google know which keywords you’re targeting.
The fact is that Google can figure this out on their own, kind of (through links, and social media interaction), but introducing some good on-page SEO can make things a lot quicker.
You have to be careful, though. Google now openly admits that they discourage all forms of active link building, and probably any other type of active SEO work as well.
So how to overcome this and not get in trouble? Read More
Congratulations, you’ve started a blog. So has everyone else in the neighborhood as well as their dogs. While you can’t lay claim to being the first blogger, you can build a blog that’s better than any other in your writing realm.
Here are seven ways to outshine your competition in any blogging niche:
1. Great Bloggers Have Authority
Via Flickr by ocjess
That’s right. If you plan to outshine the competition, you must have a well-rounded understanding of your blog’s subject matter. Want to start a food blog? Learn how to effectively use ingredients and create new recipes rather than regurgitating overly-circulated online recipes.
If you aren’t an expert on a particular post topic, find experts in the field and interview them. This brings an authoritative voice to the blog and provides value for readers. Read More