Archive for the ‘Blogging Tips’ Category
Many online marketers try starting a Facebook Ad campaign once and to their standards fail, leading to never exploring Facebook advertising again. I’ve had many online marketers tell me that the blame rests completely on Facebook, and that it’s just not a great place to advertise online. Is it really Facebook’s fault or is it the online marketer who can’t find a way to make his/her ads work?
A little bit of both I think. See… some brands just won’t do well on Facebook regardless of the effort you put in. Some brands cover boring topics, and boring topics tend to not do so well on Facebook. Especially with Facebook advertising. Read More
There is not enough time to discuss all the different ways that businesses can use SEO services and various SEO tools. We could spend days talking about the best way to build communities around your business, creating keywords, keyword research, etc.
There are many building blocks in the SEO process and one of the ways to obtain successful SEO is to know how to use the building blocks. Blogging is a great method of SEO that helps with creating backlinks, helps strengthen your community, and allows businesses to connect through their customers.
This blog is going to help you with successful blogging for your business. Read More
Traditional publishing has long maintained a “church and state” separation between the editorial and advertising departments. Meanwhile, from the reader’s point of view, the two have always intermingled. The daily news appears alongside ads for fashion brands, department stores, and household services. We can almost certainly credit the the abundance of local car dealership advertisers for the auto section in local newspapers. The line has always been blurry. Read More
Are you an Internet marketer looking to maximize the profitability of your online business? Perhaps you’ve re-designed your website numerous times, only to receive the same predicted response. You might start to re-approach things and realize there are other effective methods of optimizing your Internet presence. Two of them, A/B Testing and SEO, are commonly used by those who want to be found online, and in turn, have the traffic to their site convert into sales, subscriptions, or signups. I’ll touch up on how you can use these modern tools in your everyday marketing in this article. Read More
In Internet marketing, organic traffic is web traffic that comes from listings that aren’t paid for. These listings can include guides, search engines like Google or Bing and directories. Typically, when you want to make money blogging, search engines are the best source of organic traffic. Below are 6 smart ways to drive organic traffic to your blog or website.
#1 – Deliver Quality Content
One of the easiest ways in internet marketing to drive organic traffic is to deliver quality content to your readers. This is not only more appealing to visitors but it also gives them a reason to explore your site further. In addition to quality writing, it’s also important to choose your keywords. It’s best to use the keywords in the first and last 100 words of the article. Take care not to stuff your page with keywords, however, as most search engines penalize that. Read More
Your blog should be an extension of your business and a showcase for your personal thoughts, experience and knowledge. Whether you’re a freelancer, an SME or a huge corporation, you’ve got something to say and you will almost certainly have an audience for whatever is going on in that brain and dying to find its way onto your blog.
The key to having a successful blog is to have a plan. Just throwing up content every now and then isn’t going to find you the audience you want, and visitors to your blog certainly won’t return if you don’t give them a good enough reason to. The first way to ensure that they do come back is to make it easy for them to do so. Take a long, hard look at the design and layout of your blog, and be honest with yourself. Would you stick around if it belonged to somebody else? Also, consider how easy it is to find once people are on your site. Display the most recent posts in a sidebar and have “Blog” listed proudly within your navigation. Read More
Yesterday, Twitter shut down Tweetdeck for the iPhone and Android and, at the same time, ended support for Facebook in the app, ending its ability to read and post to user Facebook accounts (Note: As of this writing, my Facebook columns are still working on Tweetdeck).
However, this wasn’t the first time Tweetdeck made a major change that sent users scrambling for alternatives. In December of 2011, months after its purchase of the app, Twitter recoded the application entirely, renaming it “Tweetdeck by Twitter”, and stripped out many of the apps most popular features, including LinkedIn and Foursquare support.
Though the app was able to battle back some and win over some of the people who left it, there are many, even today, who still pine for the original Tweetdeck over any other version.
But this isn’t the first time in recent memory that important Web applications have been shuttered or drastically changed. In March, Google announced that its popular Google Reader service would be shutting down July 1st and, in April, Posterous announced it was closing in a mere 30 days. Read More
The future’s here, and it’s all about the image. We’re drowning in a sea of written content and it’s the kittens, selfies, sunsets and sports shots that are keeping us engaged.
The growth of social networks like Pinterest and Instagram are fundamentally changing the way we interact with images. According to Nielsen’s 2012 Social Media Report, Pinterest had year-on-year growth of a whopping 1,047%. Instagram announced that it had surpassed the 100 million user mark in February 2013, handling an almost unbelievable 40 million images a day. Read More
Hiring a ghost-blogger can be a difficult decision. After all, you want someone who will invest as much effort into your company blog as you would, and who will create the unique, high quality content you need to make your blog a success.
Luckily, many bloggers offer ghost-blogger services in addition to writing for their own blogs. Ghost blogging enables an author to explore other areas of interest without the worry of maintaining an entirely new site. For your company, hiring a ghost-blogger means finding someone dedicated to the art of blogger who will help your blog become a success. Read More
A daily activity undertaken by vast percentages of the population (when was the last time you glanced at your phone to catch your latest updates?), social media is an easy, accessible way for brands to communicate with, and excite demographics. As a hugely varied platform, going social can boost brand awareness, increase leads, sales, and amplify marketing efforts – so what should you be considering to make the most of its potential for your business? How do you write exciting, engaging social posts? Read More