Archive for the ‘General’ Category
With the freedom that comes with freelance writing/blogging comes the uncertainty of income. Some are fortunate enough to have clients who provide consistent work at premium rates, but others have to constantly be on the prowl for work just to make ends meet.
At the end of the day, we all want to have a reliable source of income and to earn more.
The obvious thing to do is to always look for work to replace gigs that have ended. While it can be touch and go, this strategy works as long as you’re determined – and smart – in your job search.
But there’s a new kid on the block that can help ease this burden: Farkie.com. Read More
Google has been the top search engine for years now. The changes that Google made with their algorithm throughout the years provided better and more relevant search results for users.
More than that, it has provided small businesses, startups, and entrepreneurs a platform to compete against corporations by way of search engine optimization.
With an optimized website, a business can rank at the top page of search results, amassing thousands – if not millions – of traffic on a regular basis. They can turn the traffic into leads and customers, which will help sustain their business in the long run.
But with the many online business who has found success through Google, there are those whose business have for the very same reason.
Every blogger wants to be an influencer, but not everyone can reach the status enjoyed by those who got their foot in first. Today, the blogosphere is so crowded, with everyone trying to be someone online. Do you stand a chance to gain some influence?
However, you will probably have to do a lot of things differently. You’ll have to draw deep upon your creative well in order to jostle your way into an influential status. One of the things you can do to increase your influence is to go offline, get in touch with the real world, and organize local events. Doing so will expand your reach beyond the usual online suspects.
In this post, let’s look at specific things you can do to make your local events work out for you.
Super Bowl is more than just a sporting event. Its halftime shows and commercials have drawn millions of viewers to the spectacle.
Super Bowl 49 is no different. The game between the Seattle Jawhawks and New England Patriots was a close battle that was ultimately determined by ‘The Call.’
But everybody was just as excited at the current batch of ads to air throughout the game. Excited enough that websites like Marketing Land and Mashable did a live blog sharing their opinions about the commercials.
A mark of an engaging blog post is the number of insightful comments made on it.
While this may not be a high priority to most, bloggers nonetheless must need to make a concerted effort to drive more comments into their blog posts. This way, they can cultivate their relationship with these commenters by replying back to them and building off something from there, among other benefits.
If you want to receive more comments from your blog posts to enjoy the advantages of having lots of engaged readers, then here are tips that you should follow.
This post is the fourth part of the “Turn Your Old Blog Post into…” series where we share tips and advice on how to recycle old posts that you’ve written on your blog into someone better to increase your traffic.
Video marketing is arguably the best and most effective content marketing strategy you can implement on your blog to meet your online goals – whether it’s to drive more traffic or increase sales of your products or services.
Consider these eye-popping statistics from the Small Business Video Marketing Guide by Digital Sherpa:
- 75% of users who viewed your video will visit your website
- There is a 74% increase in knowledge of your products and services after viewing your video
- 80% of users will watch the video while 20% will read the entire content
If you are not familiar of these facts before, among others mentioned here, then you should definitely harness the potential of video marketing to your business. Aside from incorporating this into your content strategy, you can begin by turning your old blog post into videos!
Whether or not you’re a fan of her shows, there’s a reason why Shonda Rhimes is one of the most respected producers and writers in Hollywood. Consider the following:
- Grey’s Anatomy is on its 11th season on TV, with its overall rank in viewership not going lower than 34
- Scandal won the 2014 Peabody Award for Area of Excellence in television
- Both of the shows above, along with How to Get Away with Murder, comprises ABC’s Thursday prime-time programming, referred to as “Thank God It’s Thursday”
So what is it about her shows that has demanded the respect of not only the network she’s in – who has given her the platform to produce some of the most compelling shows on TV – but also of the viewers – who seem unable to flip the switch once her shows roll in? Some of the lessons imparted here applies to all walks of life, especially for bloggers who have had trouble meeting their online goals.
When building a blog, it is important to take time to choose the best and most appropriate blog platform for your needs. If you do a quick search on the different types of platforms, you’ll see that WordPress is highly regarded by blog owners due to a variety of reasons.
However, if you want to make an informed decision to the type of platform to use for your blog and not because of what is believed to the best, then read on.
When was the last time you did a search on Google for a solution to a problem and got results from Yahoo Answers? I don’t know about you, but I know that I don’t really like clicking on those results as I usually get answers that are not useful.
Of course, Google had to create something similar, and being Google, they took things to the next level.
Enter Google Helpouts. Read More
Many bloggers rely on Google ads to make gain traffic and earn money. The same thing applies to non-profit organizations, specifically in terms of exposure. The problem is that the process is not cheap. In fact, advertising and marketing can be quite expensive, especially for certain keywords. If you’re a non-profit organization, or are in involved in one, there is something that can help you a lot: Google Ad Grants.
Google has always said they weren’t evil, although this stance has been questioned a lot in the past years. While some things may still be up in the air in this regard, Google Ad Grants for non-profit organizations certainly gives ‘good’ points to the company. Read More