Archive for the ‘General’ Category
Who among us can resist a great bargain on that pair of jeans with the perfect amount of fade? It’s no wonder that ecommerce accounts for nearly 12% of US retail sales with over half of all Americans being avid online shoppers.
What’s more eye opening is the fact that 61% of Americans have made a purchase on a blog post.
See the connection? People love shopping online. Blogs influence people’s shopping decisions to a large extent. Result: online shopping and blogs are a great combination.
Let me give you 9 more reasons why blogs can help your ecommerce business spread its wings and soar. Read More
There used to be a time when everyone venerated Google. These days, there are some who think Google is evil. There are some who hate it with a passion. And there are still some who look up to the Big G.
However, with all that we’ve heard and seen about the working conditions at Google, it is but understandable that many a young (or old, what’s age anyway?) online professional/IT pro/you-name-it wants to work there. Read More
Even if you know all about SEO, you may still be unfamiliar with local SEO. Many business owners are mystified by what exactly this is, which is a shame because they could be missing out on a lot of business.
If you have a business with a physical location where you rely on local customers visiting you (such as a restaurant or shop), local SEO could play an important role in your marketing strategy. Read More
Obviously, social media is an important and effective way to promote your blog and/or business. However, it is important to use these resources to your benefit, rather than your detriment. You spend enough time working on your blog to keep it fresh and full of new and useful posts, so you want your promotional efforts to have an impact, without requiring an unreasonable time commitment.
Here are some tips to help you get the most out of social media, while also side-stepping the inherent hazards associated with various platforms: Read More
It’s rather easy to be annoying – both online and offline. As they say, “haters gonna hate”, and whether you are truly being annoying or people just don’t get you, there will always be those who think you are an annoying person.
When it comes to social media, though, it is hard to deny that there are common characteristics that highlight an annoying person. Whether your answer to the title is yes or no, you might want to take a look at the following questions and figure out if you are an annoying person on social media. You never know – after all, you do not want to be that person, which can only be detrimental.
It doesn’t take an expert to see that Google search no longer has the same reach that it had just a few years ago. Sure, Google still controls more than two-thirds of American search, but it isn’t the only platform by where people connect online. Thanks to social media, your customers may be just as likely to find you on Facebook or some other sites as they are using Google search. Here are five social media strategies (websites) for 2014 that every company should consider.
Facebook — What are you using Facebook for? Hopefully, your business has its own page there, perhaps multiple pages for different and distinct products that you sell. Facebook can no longer be ignored: there are more than 1 billion global users engaged. Use it post new information about your company, to elicit feedback from your customers, and make special promotional pitches. Encourage people to “like” your pages and to reshare your information. Read More
The other day, I had a very confusing day, thanks to my laptop going nuts on me. I thought for sure that I got infected by a virus or some malware. No matter what search I did on Google, I always got redirected to search results for “biometrics”.
It didn’t stop there. When creating a new post, the title field and time stamp kept reverting to specific data. It.drove.me.nuts.
And I panicked. I immediately downloaded Avast for Mac and did a full system scan, but everything was clean. Read More
Designers are always on the lookout for resources and tools that can make their work easier, not to mention inspire them to take their designs to new levels. When it comes to finding inspiration and tools, there’s no better place to be than in a community of like minded people.
That’s where Inky Deals comes into the picture. Technically a deals web site for designers, Inky Deals has become one of the go to sites for many a designer. With a community encompassing more than 300,000 design enthusiasts, the site offers a host of premium resources at prices anyone can afford. From web designers to graphic designers, Inky Deals has made quite a lot of people happy with their offers. Read More
Your band rocks. Everyone gets along, and the music really clicks when you jam together. Your drummers no longer spontaneously combust at practice. You’ve recorded a few tracks to promote the band. Maybe you’ve even uploaded your best audio files to a slick music site. So why is no one listening? Why is your band still languishing on the open seas of musical obscurity? Read More
It used to be that there was only one thing that you needed for effective search engine optimisation: keywords. As long as you had keywords all over your site pages, you would draw in all of the traffic that you needed.
This led to some “black hat” tactics for search engine optimisation that were not really fair for a worldwide marketplace, such as web designers who would put in blocks of keywords as the background images on their sites, turning the text and the background to the same colour. It looked like a blank page to a reader, but it drew in the search engines, and that was all they really needed.