Blogging and copywriting are often considered one and the same in business. If your company has a blog, that makes you a blogger, right? Perhaps, but you may also be a copywriter. There are actually some key differences between the two, and understanding these differences can shape the way you approach content.
Image source “Life is never made unbearable by circumstances, but only by lack of meaning and purpose.” – Viktor E. Frankl Many people today are constantly searching for purpose in life. Discontentment transcends age, gender, economic status and race. Fortunately, we are interdependent as a species. We thrive on affirmation and never hesitate to give […]