Auto tweeting blog posts has become a widespread habit.Â It’s the easiest way bloggers can get their goods in front of Twitter followers.Â A one-time set up that takes mere seconds promises to save you valuable time each day.Â As soon as you hit publish, a third-party service (i.e. – Feedburner) will shrink your link (damn that sounds dirty), pull your headline (dirtier yet!) and automagically post to Twitter.
This is the easy way out, and as you already know, anything that is free and/or easy comes along with a price.
I’ve experimented with auto tweets.Â The results left me unimpressed.Â I’ve also toyed with taking a minute out of each day (sometimes even two minutes!) to put a bit more thought into what I’m promoting. It’s this approach that has proven more effective when it comes to click-throughs.Â In fact, during my auto-tweet test, I saw a 70% drop off in traffic from Twitter.Â Of course the content is not exactly the same since I’m always posting new blogs, but many are within the same “zone.”Â Iâ€™m convinced the sharp decline is because people identify auto tweets and are less likely to engage. Read More