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Posts Tagged ‘blog marketing’

Blog Marketing How-To Guide – Lesson 1 – What is Marketing?

I’ve been asked to write some posts about marketing for BloggingPro, and I am very happy to talk about two subjects I am very passionate about — marketing and blogging.  I have a degree in marketing and spent the first decade of my career directing marketing programs for some of the largest companies in the world.  Those companies trusted me with multimillion dollar budgets, so I feel confident in my marketing knowledge, skills and experience.

After leaving Corporate America, I began working for myself.  Today, I own a successful marketing communications company, and I’m in the process of writing my eighth book about marketing/branding and social media — Content Marketing for Dummies.  My blogging experience is varied and includes writing for well-known online publishers as well as my own blogs. Many of these experiences are mentioned in my new book coming out in November 2010, 30-Minute Social Media Marketing.  If you’re curious, you can check out all of my books on Amazon. Read More

Categories: General
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Make Money By Starting an Affiliate Program on Your Blog

This is a guest post from John of SelfTestEngine, an Online Exam Preparation Tool for IT Certifications exams.

Affiliate marketing is catching the attention of everyone these days. It is slowly emerging as one of the best ways to make money online. An internet marketing company basically markets the products and services of other companies for a fee.

It’s Simple and Easy

Affiliate programs are usually one- or two-tier programs. If you opt for programs that are one tier, than you get paid for referrals that you send to the company, whereas in two tier programs you get paid for referring other affiliates to the program.

In the majority of internet marketing affiliates, a company gets paid either a percentage of sales that are made because of the referrals or a flat fee is charged per lead.

Even though internet marketing is relatively simple to engage in, there are many internet marketing companies that fail in giving a good performance. Actually, they don’t realize that they need to market their affiliate programs actively if they want to be successful, thus they are not able to generate more revenue.

If you want to be a successful internet marketing company then you need careful planning. Read More

Categories: Blogging Tips
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