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Posts Tagged ‘blog post titles’

7 Types of Headlines That Will Turn on People’s Attention Like Magic

Editor’s Note: This post was written by Anil Valvi, President of Dynastic Tech, which helps clients to enjoy better visibility in search engines, better online reputation, and better traffic. You can reach him by sending email on [email protected].

When you write a headline, your biggest goal is to make people want to read your content. Every article has a headline, and this is very important no matter your marketing purpose. Without a good headline, your content won’t get read, whether it is a sales page, landing page, blog post, article, or press release. So, you need to pay special attention on your headline. Craft it well so that you can attract maximum attention from your target audience. Here are 7 types of headlines that will turn on people’s attention like magic:

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1. Controversial Question

If you take a look at various news headlines in various media, you’ll notice that controversial headline will always sell well. It sparks great debate among your audience, in which they will take one of the two sides that are being confronted. There are many controversial topics that you can write in your headline. Of course, you have to match it with your niche and target audience. For instance, if you are targeting a weight loss niche, you can write a controversial question about whether dieting can really help them lose weight or not.

2. Funny And Shocking

Headlines that can make people laugh, giggle, and smile will always be amusing and interesting. Just go to YouTube and try to find some videos that are funny and shocking. You’ll see that most of them have over one million views. Why? That’s because they are attracting people’s interest immediately. Funny and shocking headlines can help you to make people pay attention toward your content. Shocking discoveries, information leaks, as well as funny and weird news will keep your audience engaged toward your content.

3. Tutorial Information

In the age of the internet, information is spreading like lightning. Before the internet, people will pay thousands of dollars to learn about something like cooking, computer programming, video creation, design, and so on. They need to go to a local course and attend to the course lessons every week. But, with the advent of the internet, everything changed. You can learn almost anything on the internet, instantly. That’s why tutorial headline can help you to attract people’s attention toward your content. If you can help people learn something quick, people will usually come to you.

4. List And How To

It’s a classic. List and how to are the headlines that are being used all over the internet. It’s simply proven. It’s evergreen, and it’s naturally attractive. Try to write some list and how to headlines today. It will help you to give valuable information to your audience in the easiest-to-digest format. People can scan your content easily, and they can also read it from start from finish without much trouble. Don’t forget to add some great words such as amazing, simple, good, etc in your list and how to headline.

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5. Recent Update

People will always want to keep themselves up to date with everything around them. They want updated news about fashion, technology, politics, governments, celebrities, and so on. The newest updates on something that happen around them will always excite them. That’s why a headline that informs about recent update in your niche will always win your audience’s heart. If you want to make people look at your headline, give them recent update or news about your niche, and you’ll be able to grab their attention very quickly.

6. Testimonial
People like to hear opinion from others. This is especially true when they need to buy a product. They want to hear what others say about the product before they decide to buy it. Testimonial headline is best suited for you when you are trying to sell something to your audience. By putting testimonial in your headline, you’ll make people feel interested toward what you are offering.

7. Reason

People want to hear explanation about why they do something. Yes, most people don’t even know why they are doing something. Why should they follow a strict diet to lose weight? Why do some people feel bad about themselves? Why do they need to eat healthy foods every day? There are many kinds of questions that need explanation. That’s why people will be intrigued when they see a headline such as “7 Reasons Why You Should Abandon Your Diet Program Right Now.”

Those are 7 types of headlines that will turn on people’s attention like magic. If you want to create a headline that will drive maximum traffic to your content, you should write one of those headlines.

Categories: Blogging Tips
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Captivate Your Readers with These 11 Spell-Binding Headline Tactics

Editor’s Note: This post was written by Alicia Rades, a freelance writer and blogger with a passion for giving useful writing tips. When she’s not working for clients, you can find her updating her blog at TheWritingRealm.com or working on other fun writing projects. Connect with Alicia on Google+.

Captivate with Magic

You spent hours slaving over that single blog post.

You back hurts, your head aches, and your fingers need a rest.

Despite that, you’re darn proud of the post, so you schedule it, share it on social media, and sit back to watch the traffic come in.

Chirp, chirp

Seriously? Where are you going wrong? Do all pro bloggers have magic wands to help drive traffic?

Sorry to disappoint, but they don’t have magical powers (that I know of). However, they are masters of spell-binding headlines.

(Photo Credit: wetribe via Compfight cc)

Your headline is vital. With hundreds of bloggers throwing thousands of headlines at the same readers each day, you need yours to stand out. If your headlines don’t capture readers’ attention and pull them in, people aren’t going to bother reading the awesome things you have to say. Read More

Categories: Blogging Tips
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How to Create a Catchy Title in 2012

Everyone knows that readers scroll down a blog until they find a title they like. I do it all the time, and why shouldn’t I? A title is supposed to let me know what the article is about, and I am not interested in spending my time reading a bunch of articles that don’t interest me. Ironically enough, this is the attitude that I as a blog editor try so hard to counteract. As a blog owner, you want every article to be of interest to someone who comes to your blog. You want them to see that catchy title and decide that the article is worthy of their precious time.

In other words, the title matters. The title is the first impression of the article. Think about how important it is to make a good first impression on a job interview, on a date, when someone pulls up to your house. It matters, and a title follows these same rules. The title of all your blog posts should do four things:

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Categories: Blogging Tips
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3 Ways to Ruin Your Blog with Blog Post Titles that Stink

Blog post titles are like little ads that can do three things:

1. Entice people to read more.
2. Encourage people to click away.
3. Lull them to a state of inaction.

    If you want your blog to grow and be successful, then you want your blog post titles to achieve #1 in the above list — entice people to read more.  In other words, your ad should intrigue people enough that they stop what they’re doing in their busy days to keep reading.  It’s not as easy as it sounds, but if you learn to write great blog post titles, you’ve reached a success milestone that many bloggers aspire to but never attain.

    The key to writing great blog post titles is to avoid doing the things in crafting titles that achieve #2 and #3 in the above list — encourage people to click away and lull them to a state of inaction.

    With that in mind, following are 3 ways your blog post titles ruin your blog.  Avoid them at all costs!

    1. Ignore keywords.

    Search engine algorithms value keywords in blog post titles highly.  While you don’t want to stuff post titles with keywords or use keywords in titles where they don’t belong, it is important to try to include them when it’s appropriate.  They can make a difference in sending some extra search traffic to your blog.  Not only that, but those people who arrive at your blog post via a keyword search are likely to be interested in your post (assuming the post title appropriately used that keyword) and stick around to read more.

    2. Trick people.

    The classic bait and switch is detested in blog post titles just as much as it is anywhere else.  Don’t promise people something in your blog post title then deliver something completely unrelated in your post content.  People won’t fall for that trick a second time.  In fact, they might spread the word to their friends and online connections.  That’s a reputation you don’t want to get.

    3. Bore people.

    Your blog post titles need to capture the attention of people who are quickly clicking through web pages and have little time to spend on anything that doesn’t appear to immediately meet their needs or set off the “Hey, this is cool” bells in their heads.  A boring blog post title will get looked over, ignored, bypassed, and any other synonym for skipped that you can think of.  Don’t let readers get away!  Instead, pique their interest with blog post titles that stop them in their tracks and make them curious.

    What do you think are the worst things bloggers can do when writing blog post titles?  Leave a comment and share your thoughts.

    Categories: Blogging Tips, Blogging: How To
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