Posts Tagged ‘Blogging Tips’
There are hundreds and thousands of blog-related articles on the Web. A lot them teach how to blog differently and uniquely among others, and some even offer crazy Web tricks to get clicks and readers. They always reiterate that we should think outside the box, with a clear goal in mind, a specific target niche and market. These are good ideas and reading them repeatedly on the Web is helpful as well. But all these things can be simplified and summarized into three simple essentials.
Whether you like it or not, if you really want to have a decent place in every leading search engine, you have to learn the basics of SEO. There are still bloggers who see no good about search engine optimization, but if you are into business and not just casual blogging, having at least the rudiments of it is an advantage. Nowadays, it really is hard to rank without knowledge of proper keyword research, sturdy link building network, and organized traffic management. Read More
If you are lucky enough to have a little extra money to invest in your blog, you are faced with the difficult challenge on how to use that money to best benefit your brand.Â I’ve hired several people to take on â€œmicroâ€ blogging jobs in the past, each with varying degrees of success.Â Letâ€™s look at some of the positions you can hire for and the pros/cons that come along with each.
This is the first area that many bloggers look to get some help with. The most important thing to keep in mind is that you need to hire a person who you can trust your brand with.Â This is the equivalent of handing over your car or house keys to a stranger, so it is essential to research the person and have an in-depth interview with them.Â The nice thing about hiring someone to assist with your blogâ€™s social media efforts is that the ceiling is high and the metrics are trackable.Â Heck, getting someone to manage your Facebook fan page alone can be a full-time job. Â Set goals and keep an eye on your ROI.
The more (strong) content your blog has the better, at least thatâ€™s with several recent studies have revealed.Â Â When bringing on additional freelance bloggers, I recommend putting together a one-page style sheet.Â The goal here is not to mimic the AP Stylebook, rather, itâ€™s to reinforce what the blogger must accomplish with each post that they write. Read More
Are you a new blogger looking to find the perfect tools to keep in your blogging toolbox? Or maybe youâ€™re a seasoned blogging professional just looking to see if thereâ€™s anything you have missed. If so, then this post is for you.
Evernote is basically an online notepad â€“ it allows you to, as you may have guessed make notes. Donâ€™t be fooled into thinking thatâ€™s it though â€“ the beauty of Evernote means that you can use it anywhere as everything is synchronised online. Meaning you can make notes on your iPhone, and when you log onto your laptop â€“ theyâ€™re right there for you to read or add to. Itâ€™s a great tool for idea generation. The fact its ultra compatible with practically any device you can think of means it’s a must have in the toolbox.
Google Keyword Tool and Insights for Search
The google keyword tool Google Keyword Tool and Google insights for search are must have tools for any blogger – they allow you to spot ideas – and make sure you write content that’s going to attract traffic. Have a hunch that searches for “Google Places Optimisation” are on the rise – check it in google insights, then have a look in the keyword tool and see what other related searches are around. Then get writing! Read More
Before I start my today’s article, let me give you a brief introduction about Google Places. According to Google, Google Places is to create your free listing.When potential customers search Maps for local information, they’ll find your business: your address, hours of operation, even photos of your storefront or products. It’s easy, free, and you don’t need a website of your own. It helps to grow your business online – especially if your business has a blog.Â So, in my today’ article I am going to give you few tips on how to optimize Google Places. Lets start:
1. Get Verified : In order to get your Google Places listing on Google SERPs you need to verify your listing. Verification can be done through Phone SMS, Phone Call or through mail. If you select any of the method, Google will send you a pin code, you will have to enter the pin in your Google Places account. I recommend you the Phone SMS method as it is very quick and easy. Read More
On-page optimization forms an integral part of SEO. It can be visualized as a foundation of search engine optimization. It is simple enough to accomplish and is an absolutely required entity when we look to rank websites for specific keywords. A decade ago, SEO was largely limited to keyword stuffing in content and the various tags. SEO has evolved and become much more complex. However, on-page optimization has not really changed a lot and has remained more or less the same. There are some subtle yet important points to keep in mind when doing on page optimization. I use many of these techniques at the link building service I work for.
DOâ€™s of On-page optimization
1.Â Â Â Â Â Using Images: Using images on targeted pages helps in optimization. Use a related image and make sure to include your keyword in the â€œaltâ€ attribute.
2.Â Â Â Â Â External links: The common misconception seems to be the outbound links are bad and there is an attempt to keep them to a strict minimum to preserve the link juice. It would be in the best interest to refrain from using a large number of outbound links on a page. However, outbound links to authority sites is seen to be helpful in rankings. So, link to a couple of authority sites in your articles. Read More
As we talked about a few weeks ago, every time a visitor comes to your blog, they have expectations of your site that, if you fail to meet, could cause them to go away and forget about you almost instantly. All of the SEO and content generation efforts mean nothing if you can’t retain a decent number of your visitors.
The problem is that, though most bloggers carry those same expectations when visiting other sites, they simply don’t look at their work with the same level of objectivity and, as a result, often times forget to add key elements to their sites that keep visitors coming back.
But in addition to having the standard things like predictable navigation and a lack of distractions, there’s also certain content that you need to have on your site. These are pages that, while you might initially overlook them, can become incredibly important to new visitors who are trying to learn about you and your site.
So, if you don’t want your visitors to leave confused and disgusted, here’s what you need to make sure your site has.
Starting a business online is a fairly easy task. Anybody can do it. Yet on the other hand, maintaining and growing a company to become successful is a completely different story. You need dedication, hard work, long hours, and plenty of contacts. Take a look at Neil Patel. Because of his hard work and dedication during high school, he was hired as a consultant before he even graduated. He is now the founder of two companies, Crazy Egg and KISSMetrics, both of which focus on promotion and search engine optimization for websites, and owns a blog, Online Poker Lowdown, which is focused on helping everyday people learn about online poker strategy. Technorati has since named him one of the Top 100 influential bloggers and the Wall Street Journal has tagged him as one of the most impactful people online.
You’re probably wondering how you can integrate yourself into this community of successful and wealthy online entrepreneurs. Before you jump into starting up this business, there are several steps to take to make sure you are ready. Read More
Blogging is more than something you should do just because you see some sort of cash influx at the end of the tunnel. Blogging, and more specifically, writing, is something every person should partake in â€“ whether or not theyâ€™re writing for all of the United States, or an impressive audience of one.
Blogging Makes You a Better Storyteller
As Malcolm Gladwell taught us in his book Outliers, it takes 10,000 hours to truly become an expert at something. The more you practice, the better youâ€™ll be. And there are only so many people we have that are willing to listen us yammer on about whatâ€™s happened in our lives at any given moment. By writing and orchestrating narratives that inform an audience, we craft our storytelling in such a way that weâ€™ll tell better, more entertaining stories when they matter most. Read More
If you want your blog to be successful and still have an audience in a few years, then you need to focus on quality, not quantity.Â Building a successful blog that has a lifespan longer than 12 months and an audience that continually grows depends on your ability to put long-term sustainable growth above short-term traffic spikes.
While it’s always nice to publish a link bait blog post and drive a burst of traffic, more often than not, the majority of that short-term traffic disappears faster than it appeared.Â However, if you devote your time to pursuing activities that position your blog for organic growth, you’ll be able to reach your ultimate blogging goals.
Think of it this way:
It is it better to have 10,000 Twitter followers who follow you and then disappear (i.e., they never retweet your content or engage with you again) or 1,000 Twitter followers who actively engage with you, converse with you, retweet your content, and so on. Read More
If you’ve read the previous lessons in the Blog Marketing How-To Guide, then you’ve already set up your blog and your other branded online destinations and interlinked them to surround consumers with your content.Â Next, you need to begin creating shareworthy content to begin creating your reputation as an expert and the go-to-person for information, discussion, and questions related to your blog’s topic.
Creating your online reputation can’t be done from a silo.Â In other words, you have to branch out across the social web and get involved in the ongoing conversation.Â Imagine you’re at a crowded party or business networking event.Â If you stand off in the shadows or alone in a corner, you won’t make the connections you need to advance your social life or career.Â Instead, you need to dive into the conversation, introduce yourself, and add value.Â The same rule applies to creating your online reputation. Read More