Making the decision to invest in a VPN is not an easy one. You will need to weigh the pros and cons of paying for such a service and determine which provider would best suit your own needs. But it is very commonplace for modern Internet users to be looking for a more secure method of accessing websites. Even other common tasks such as FTP and SSH will log your natural IP address, so there is a multitude of reasons for looking into private access.
But I think that many tech-savvy users will gloss over the key points without really browsing through each website. I want to stress how important it is to make sure you choose the right provider. Also how you can educate yourself on the differences between proxy support and a full VPN software package. I think this wiki entry has some good details worth skimming.