Posts Tagged ‘Facebook’
Congratulations, you’ve started a blog. So has everyone else in the neighborhood as well as their dogs. While you can’t lay claim to being the first blogger, you can build a blog that’s better than any other in your writing realm.
Here are seven ways to outshine your competition in any blogging niche:
1. Great Bloggers Have Authority
Via Flickr by ocjess
That’s right. If you plan to outshine the competition, you must have a well-rounded understanding of your blog’s subject matter. Want to start a food blog? Learn how to effectively use ingredients and create new recipes rather than regurgitating overly-circulated online recipes.
If you aren’t an expert on a particular post topic, find experts in the field and interview them. This brings an authoritative voice to the blog and provides value for readers. Read More
WordPress (Photo credit: Adriano Gasparri)
Choosing the WordPress theme might be difficult. Everybody has a genial idea to look for hot topics, but a page that looks exactly like Facebook or Twitter will not only be ridiculous, but it also show bad taste and lack of originality. This is why it is important to come with a brilliant idea, and to have a great, original, unique and pleasant theme.
It is important to establish the purpose of your blog before choosing a theme. For online portfolios, you should have an elaborated plan, and you will also need to be patient, as those blogs need some time before gaining the expected recognition.
Even if you think about a programmer, it will cost you some money. Whether you want to choose a predefined theme, or you want a new theme created especially for your blog, you must know that there are advantages and disadvantages for each one of those methods. Read More
If you’ve been beating your head against the wall trying to lower your bounce rate for your blog without any guidance or direction, don’t start to feel like you’re the only one. Most people that are struggling to keep their readers engaged, give up and move away from blogging. However, to truly figure out how to keep the attention of your readers, you must learn how to make your content “sing”; so to speak. Until you learn this, your fight for attention will be never ending. Read More
(Photo credit: Wikipedia)
Social media has made its impact on the world, and this includes Corporate America. Today, many companies are realizing just how important it is to have a social media presence, which means that social media jobs are on the rise.
Social media managers, community managers, social specialists—these are all a few of the titles that people are being given at the office. They spend their day perusing social media sites, posting status updates, sharing pictures and commenting and liking posts. What separates these people from those who already do this at work? These people are getting paid for it. Read More
When you build a website or write an article for that website, or even change the colour of the backgrounds it’s important to remember who you are doing it for – in other words the people. Sure you’ve heard it all before: ‘write for people not Google’ right? Well hear me out because that’s not really what I’m talking about here. You see the problem with writing ‘for people’ is that often those people are rather dehumanized by the whole process. It’s a step up if you’re writing to entertain and not just to please an algorithm or a ‘robot’ – but don’t you think ‘people’ is really a rather broad term? The question I want you to really ask yourself is what people?
With the arrival of Google’s search algorithm update known as Penguin, there was a panic among small businesses and bloggers that their SEO work may fail them, sending them plunging down the results page and into online obscurity. The damage to their profits could be tremendous.
Building high quality backlinks naturally isn’t a secretive process. It’s something anyone can do if you commit to the right strategy and the hard work it requires. Here are a few tips for building high quality backlinks that will last: Read More
Yesterday, Facebook announced the launch of a new WordPress plugin that makes it easier than ever to integrate Facebook into your site.
Though integration has always been possible, it’s been a bit of a headache requiring a mashup of plugins and/or coding to integrate with Facebook’s notoriously verbose and complex API.
The new plugin makes integration easy. With a few minutes of setup and no coding, WordPress users can now add a social publisher that blasts their posts out over their feeds and fan pages, replace their WordPress comments with Facebook’s alternative, add a recommendations bar that finds related posts and also add like, subscribe and send buttons.
The plugin is both so powerful and useful that Samuel “Otto” Wood, the creator of the popular Simple Facebook Connect plugin, will eventually stop supporting it in favor of the official plugin.
But is integrating your site so tightly with Facebook really a good idea? The answer isn’t simple and it depends heavily on your site and the best way to decide is to look at the pros and cons while making the decision for yourself. Read More
Facebook recently introduced a massive change for its members’ personal profiles through Facebook Timeline. According to Facebook, Timeline allows people to tell their “life story” in a more streamlined, easy to read manner by allowing users to highlight certain memorable posts and share their musings, photos and the various events in their lives to their friends.
Probably the most conspicuous addition to Facebook Timeline is the Cover, that huge space at the top of your personal profile where you can put a photo. Facebook says that you can put an image that best represents you as a person. This means that it is a place that you can personalize to your heart’s content. Read More
A question which is asked quite often is: ‘When my website goes live, how do I market it?’ As we all know, getting visitors to your website within the first 3 – 6 months can be an uphill battle with very little reward.
We are going to talk through the steps needed to get your website seen by the most relevant audience, from offline marketing, all the way through to search engine optimisation (SEO). Read More
When I first started using Facebook fan pages on my various websites I immediately began to think of those pages as an extension of Twitter. On Twitter I simply dump every story I write directly into my Twitter profile and allow my users to pick and choose what they read. However I soon realized that not only do Facebook users begin to ignore a fan page when their are too many posts popping up in their news feed, it can also cause Facebook to turn away from your pages, displaying them to less fans.
To better understand Facebook fan page engagement and why it’s important let’s take a look at what engagement does for a fan page.
1. Post Engagement Leads To Exposure
Many Facebook users don’t realize that the less engagement they receive on their fan page posts, the less future posts are shown to fan page subscribers. For example, if I setup a Facebook post on my page and of my100 page followers 5 people leave a comment I have a 5% engagement rank for that post. Because anything over 1.5% is typically seen as a high engagement score Facebook is more likely to show my next fan page post to all or most of my subscribers. If my engagement score falls below 1.5% however there’s a chance that only a fraction of my fan base will be shown my next posts in their news feed. Hence, post engagement leads to more website exposure. Read More