Posts Tagged ‘google’
Many online marketers try starting a Facebook Ad campaign once and to their standards fail, leading to never exploring Facebook advertising again. I’ve had many online marketers tell me that the blame rests completely on Facebook, and that it’s just not a great place to advertise online. Is it really Facebook’s fault or is it the online marketer who can’t find a way to make his/her ads work?
A little bit of both I think. See… some brands just won’t do well on Facebook regardless of the effort you put in. Some brands cover boring topics, and boring topics tend to not do so well on Facebook. Especially with Facebook advertising. Read More
Every month as Webmasters we ask ourselves what we can do to get more traffic and success with our SEO efforts. Because things seem to change so much in SEO we are forced to constantly change, innovate, and adapt. You could make an argument that this is what makes SEO so enjoyable. It’s challenging and new challenges are always arising. Read More
There is not enough time to discuss all the different ways that businesses can use SEO services and various SEO tools. We could spend days talking about the best way to build communities around your business, creating keywords, keyword research, etc.
There are many building blocks in the SEO process and one of the ways to obtain successful SEO is to know how to use the building blocks. Blogging is a great method of SEO that helps with creating backlinks, helps strengthen your community, and allows businesses to connect through their customers.
This blog is going to help you with successful blogging for your business. Read More
In Internet marketing, organic traffic is web traffic that comes from listings that aren’t paid for. These listings can include guides, search engines like Google or Bing and directories. Typically, when you want to make money blogging, search engines are the best source of organic traffic. Below are 6 smart ways to drive organic traffic to your blog or website.
#1 – Deliver Quality Content
One of the easiest ways in internet marketing to drive organic traffic is to deliver quality content to your readers. This is not only more appealing to visitors but it also gives them a reason to explore your site further. In addition to quality writing, it’s also important to choose your keywords. It’s best to use the keywords in the first and last 100 words of the article. Take care not to stuff your page with keywords, however, as most search engines penalize that. Read More
Your blog should be an extension of your business and a showcase for your personal thoughts, experience and knowledge. Whether you’re a freelancer, an SME or a huge corporation, you’ve got something to say and you will almost certainly have an audience for whatever is going on in that brain and dying to find its way onto your blog.
The key to having a successful blog is to have a plan. Just throwing up content every now and then isn’t going to find you the audience you want, and visitors to your blog certainly won’t return if you don’t give them a good enough reason to. The first way to ensure that they do come back is to make it easy for them to do so. Take a long, hard look at the design and layout of your blog, and be honest with yourself. Would you stick around if it belonged to somebody else? Also, consider how easy it is to find once people are on your site. Display the most recent posts in a sidebar and have “Blog” listed proudly within your navigation. Read More
GOOGLE: NOT JUST ANOTHER SEARCH ENGINE
Many people around the world use Google for finding information and images, as well as for navigation. And there’s also Gmail. Google.com is the most visited site of the world, as proven by the no.1 Alexa rank given to it as of February 2013. Ever wondered what goes into making such a wonderful site?
Developed by Sergey Brin and Larry Page and launched on the 15th of September 1997, Google has come a long way from just being a search engine. Written in the popular C++ language, Google has become a multi-lingual site that offers its services throughout the world. With more than 22 special features other than the word search capability, Google takes care of every kind of person living in the world. Some of its special features include Synonyms, Weather forecasts, time-zones and sports scores. Read More
When it comes to internet marketing, it’s safe to say that Google are the masters – in fact they pretty much invented SEO (intentionally or otherwise) and most forms of marketing are reliant on the search giants to some extent. But there’s a bit of a paradox there if you look closely, that being that Google is the perhaps the only site on the web to whom SEO doesn’t apply. There’s not much point in Google trying to get to the top of the SERPs, seeing as you’d have to be on their site already for that to be any use…
So what does Google do when they need to get hits/attention? How do they ensure people keep talking about their service and keep coming back? They do what any business has done for years: proper, old-fashioned marketing and PR.
This is something that’s very relevant to other webmasters today too. With the changes to SEO lately causing a lot of disruption in the industry, it’s this kind of old fashioned marketing and promotion – or ‘Proper Company Promotion’/'Real Company Stuff’ as it’s being called – that a lot of web marketers are turning to instead. So what can we learn from Google themselves when it comes to generating buzz for our site and making people want to share? Here are some of their best techniques…
‘Google doodles’ are the images that appear on the Google homepage in the place of the normal Google logo and that are often interactive. Sometimes this will be a static image to commemorate a special date, but in other case it can be more – such as the Star Trek story or the highly entertaining Pac Man game.
If you visit the top “blogging tips” blogs today you’ll notice a lot of talk about what it takes to build a successful blog; from writing great content to coming up with a plan to monetizing your blog. Essentially, all it takes to build your blog is often talked about except what really matters; your web host.
If you choose the right web host for your blog, you’ll continue to benefit from your choice for years to come. If, however, you chose the wrong web host your blog will suffer from it for a very long time.
Slow loading speed is one of the reasons most people stop visiting a website and a whopping 78% of online shoppers will happily abandon a website if it’s slow. Also, slow websites cost the US economy at least $500 billion every year. And that’s just what we can name. There are countless other problems you will experience with a bad hosting company, some of the most common ones being: Read More
Sorry for doing this (using such a headline), but I just couldn’t resist the temptation. Anyway, this post is about the reasons … the reasons why anyone would want to read your blog.
You might think that this is a topic that’s been thoroughly covered across the internet already, right? I’m sure you’re familiar with the term “quality content.” But is it really enough to get someone to read your blog? Isn’t an even more important factor missing in this blog-popularity picture?
For instance, there are a lot of mediocre recording artists who still manage to attract massive followings of people just because of their _______ … yea, no one really knows why, and that’s the point. In my honest opinion, producing this mysterious quality content is not good enough to make your blog popular / attractive to the average member of your audience.
What is the reason for this? Well, probably more than a dozen of those, but I’m no psychologist so I can only point out two: Read More
(Photo credit: Wikipedia)
I have already discussed about create content at part one. This article is part two which covers how to promote your content.
This is the most effective way to promote any website and get consistent traffic flowing in its’ direction. The problem with most people is that they are not patient enough to work consistently on their SEO so that they can end up with the fabulous results of ranking highly in relevant search words for their sites.
Assuming that your site does not have any technical hitches, there are 3 key SEO activities which if you execute consistently will get you amazing results. They are keyword research, on-page keyword usage and link building. Read More