Posts Tagged ‘monetization’
If you’re taking the time to start or maintain a blog, you probably want it to be good. You certainly don’t want to invest your time, energy and effort into creating something that’s mediocre or outright bad.
But blogging isn’t easy, in fact, it is incredibly difficult, requiring seemingly endless amounts of creativity, dedication and patience. This says nothing about the disparate areas of knowledge you have to have including design, writing and promotion just to find and keep an audience.
But quick fixes are very appealing. Everyone wants to know what one thing they can do or series of steps that they can follow to make their blog a big success. However, if it were so easy, every blog would be a success and it there wouldn’t be millions of abandoned sites littered all over the Web.
In short, while there are some great, easy tips that can help, none of them will make you a great blogger on their own.
However, there is a series of steps you can follow to become a better blogger. Unfortunately, none of the steps are easy and no blogger does all of them perfectly.
But, if you want to know the truth, here are the steps you need to follow to build a good blog and become a great blogger. Just don’t assume any of them can be done in a weekend, let alone an hour. Read More
If you work on your blog long enough and hard enough, at some point you’re probably going to want to earn at least some revenue from it. After all, though most bloggers get started out of fun or love, revenue is not only a powerful motivator but it also frees a blogger up to invest more time and energy into their site.
Contrary to what many believe, earning money from your blog does not mean “selling out” nor does it mean you’re no longer blogging out of love or passion. Most understand the need/desire to earn revenue from your site and, if the business model is respectable to both your content and your visitors, many will actually find your site to be more professional and more respectable.
However, finding the right business model is both tricky and vital. A bad approach will not only fail you to earn any money, but can effectively kill your site by turning visitors away and destroying your reputation.
So how do you choose the business model that’s right for you? It’s not a simple question to answer, but one that every blogger has to address. Read More
Performancing.com has launched its advertising network, Performancing Ads. I’ve been playing around with the system for much of the latter part of development, and I can say I’m impressed. It’s simple and intuitive enough for anyone to easily use and understand, and yet you have the essentials of a good ad server, network and marketplace.
You can check out Ryan Caldwell’s Performancing post on 10 reasons why you should try Performancing Ads. A recent post by Darren Rowse on problogger.net threshes out some details, and David Peralty gives his opinion on the upsides and downsides of Perf Ads on XFEP. Jeff Chandler has a collection of links and reviews over at performancing.com.
Personally I really like the fact that you can book your own ads into your own sites. This means you can practically use Perf Ads as your ad server, or at least to fill in for those times when ad sales are slow.
Perf ads supports both image ads and text links, so you have the best of both worlds: image ads for brand marketing, and links for search optimization and to get a message across. Performancing also promises early, synchronized payout, and will pay out 60% of revenues. Perf Ads also has an affiliate program, where members can earn $10 credit from every successful referral, and 5% residual commissions from each sale by referrals.
Disclosure: Blogging Pro and Performancing are both owned by Splashpress Media