Performancing Metrics

Posts Tagged ‘screenshots’

The Basic Pillars of Effective App Store Optimization

The Basic Pillars of Effective App Store Optimization

Mobile app development has become a great way to market your businesses. In fact, more than half of businesses have created a mobile app to promote their products and services, if not increase their sales.

In order to encourage your target audience to download your app, you need to point them to your app store. With majority of businesses having developed an app, however, competition will be fierce at this point on.

You need to make sure that your app store contains information that will inspire visitors to successfully download the app. If done incorrectly, visitors will jump ship to your competitors and download their app instead.

To prevent this from happening, you need to perform app store optimization (ASO). The principles of ASO is similar to its counterpart, search engine optimization (SEO). Whether it’s a video game app or productivity app, ASO will take your app store  – if not your business – to the next level.

Read: Top 8 SEO Blogs You Should be Reading

Below are ASO factors that you need to work on to maximize the potential of your app store.

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Categories: Marketing Tools
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Placeit Allows You to Turn Plain Screenshots to Beautiful Visual Content, and We’re Giving Away 5 Accounts!

What do you do? The chances are that you work with content in one way or another. If you are a content creator who specifically works in the digital space, then you already know just how difficult it can be to come up with something compelling at times.
Sure, you may be one of the best writers you’ve ever known, but you know how the Internet works. The landscape is in a constant state of flux, with trends and readers’ preferences always swinging one way or another.

Written content has to be crafted in such a way that you catch the reader’s attention, keep it, and actually provide something of value.  And more often than not, you need visuals to complement your written work.

From CC images to your own digital images to screenshots – all these work to make your content as appealing and as useful to your audience. And, I don’t know about you, but I think visual tools play an important role. Read More

Categories: Giveaways
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