Posts Tagged ‘search engine optimization’
Your blog should be an extension of your business and a showcase for your personal thoughts, experience and knowledge. Whether you’re a freelancer, an SME or a huge corporation, you’ve got something to say and you will almost certainly have an audience for whatever is going on in that brain and dying to find its way onto your blog.
The key to having a successful blog is to have a plan. Just throwing up content every now and then isn’t going to find you the audience you want, and visitors to your blog certainly won’t return if you don’t give them a good enough reason to. The first way to ensure that they do come back is to make it easy for them to do so. Take a long, hard look at the design and layout of your blog, and be honest with yourself. Would you stick around if it belonged to somebody else? Also, consider how easy it is to find once people are on your site. Display the most recent posts in a sidebar and have “Blog” listed proudly within your navigation. Read More
So far we have already looked at the other two key aspects in promoting a website in great detail. These are firstly, creating the right content and secondly promoting that content. Promotion includes things like using the right keyword phrases to optimize content so as to attract traffic from search engines as well as using social media amongst other techniques.
Now we will examine the last key pillar in the successful promotion of a website which is measuring results. Read More
Affiliate marketing is an often underrated but highly profitable means of selling laden with multiple benefits. Affiliate marketing not only is a brilliant source of earning additional income via advertising but it is also a valuable tool to increase an affiliate marketer’s goodwill and standing.
If you’re keen on becoming an affiliate marketer or indeed have already initiated an affiliate selling campaign, the following guide will manifest the finest ways of achieving success in the field and staying ahead of the competition. Read More
Sorry for doing this (using such a headline), but I just couldn’t resist the temptation. Anyway, this post is about the reasons … the reasons why anyone would want to read your blog.
You might think that this is a topic that’s been thoroughly covered across the internet already, right? I’m sure you’re familiar with the term “quality content.” But is it really enough to get someone to read your blog? Isn’t an even more important factor missing in this blog-popularity picture?
For instance, there are a lot of mediocre recording artists who still manage to attract massive followings of people just because of their _______ … yea, no one really knows why, and that’s the point. In my honest opinion, producing this mysterious quality content is not good enough to make your blog popular / attractive to the average member of your audience.
What is the reason for this? Well, probably more than a dozen of those, but I’m no psychologist so I can only point out two: Read More
(Photo credit: Wikipedia)
I have already discussed about create content at part one. This article is part two which covers how to promote your content.
This is the most effective way to promote any website and get consistent traffic flowing in its’ direction. The problem with most people is that they are not patient enough to work consistently on their SEO so that they can end up with the fabulous results of ranking highly in relevant search words for their sites.
Assuming that your site does not have any technical hitches, there are 3 key SEO activities which if you execute consistently will get you amazing results. They are keyword research, on-page keyword usage and link building. Read More
(Photo credit: SalFalko)
The online reputation of your business is something that can have a great impact on the way your business is perceived by the people. When people search for your business, they come across the company website, social media links and other related information, considering that any particular person checks all of them, it is important to create a good impression through all these links. The important aspects that must be considered include:
What are your customers saying about your business, products or services?
What information are they reading about your business practices?
What sources are used to talk about your business? Read More
It is easy to get overwhelmed just thinking how to promote your website effectively. Partly because you have to consider a thousand little details that all have to fall into place for this to work. So why don’t we put everything into perspective by focusing on 3 viable ways to promote your website that will always work.
The 3 things you will need to do is to know how best to create content, promote that content and then how to measure the results of everything you do. Read More
(Photo credit: betsyweber)
The internet has turned the world in to one giant, interconnected beast. This web delivers information to humanity at a rate never before reached in all of human history. Because of this, every business should have some kind of presence on the World Wide Web. This can be a web page, a Facebook page, or even presence on a site like Tumblr or WordPress. Regardless of the route a company takes, there will be blog posts. These posts are pieces of prose that must be both informative and entertaining. This is the face of the business many will see so posting should be handled with care. The following are eight simple rules for writing a blog post. Read More
Search Engine Optimization or popularly known as SEO, plays a key role in popularizing your website. If you have a WordPress blog and wish to bring some visibility to it, you don’t have to go to great lengths. There are exclusive plug-ins available to do the job for you. Organize your traffic and increase your visibility to the right audience using these tools. Here are a few effective SEO plug-ins for WordPress: Read More
Guest blogging is all the rage these days. Two years ago when I started guest blogging, very few people were doing it and a guest post on an A-list blog is guaranteed to result in around 200 – 1000 visitors; sometimes more.
Not anymore, though. You’ll be lucky if you get 100 visits today from a guest post on a popular blog.
There are a host of reasons for this:
- Guest blogging has become very competitive today, to an extent that a lot of blogs now publish only guest posts; that’s a new blog their reader has to check out every day
- Most of the guest posts published today aren’t properly written, giving guest posting in general a bad reputation
- Due to how widespread guest posts are today, people are starting to develop a kind of blindness towards guest posts in general; you remember “banner blindness” a few years ago when banner ads was all the rage?
Does this mean guest blogging no longer works? Read More