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Posts Tagged ‘sharing’

Is Integrating with Facebook Really a Good Idea?

Facebook Plugin SamplesYesterday, Facebook announced the launch of a new WordPress plugin that makes it easier than ever to integrate Facebook into your site.

Though integration has always been possible, it’s been a bit of a headache requiring a mashup of plugins and/or coding to integrate with Facebook’s notoriously verbose and complex API.

The new plugin makes integration easy. With a few minutes of setup and no coding, WordPress users can now add a social publisher that blasts their posts out over their feeds and fan pages, replace their WordPress comments with Facebook’s alternative, add a recommendations bar that finds related posts and also add like, subscribe and send buttons.

The plugin is both so powerful and useful that Samuel “Otto” Wood, the creator of the popular Simple Facebook Connect plugin, will eventually stop supporting it in favor of the official plugin.

But is integrating your site so tightly with Facebook really a good idea? The answer isn’t simple and it depends heavily on your site and the best way to decide is to look at the pros and cons while making the decision for yourself. Read More

Categories: WordPress Plugins
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Blogging Pitfalls: How to Engage Your Readers

On Off SwitchLast week, we talked about the difficulties and the pitfalls around building and maintaining trust with your readers online. We talked about why it is important to build trust, how difficult that is and how easily it can be squandered.

However, trust is only one half of the process for building the best audience possible. Though having readers that trust you is key for success, if those readers aren’t engaged and participating in your site, they aren’t providing much more than blips on your Google Analytics.

For most bloggers, the end goal isn’t just to get their readers to trust them, but to get them involved somehow. Whether it’s to have them to support a cause, provide feedback, spread the word about the site or even become customers, trust is only step one.

So how do you take a reader who trusts your site and your expertise to take things to the next level? There are many ways to do that but here are a few keys to making it happen.
Read More

Categories: Blogging Tips, Blogging: How To
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