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Posts Tagged ‘Social Media’

Put a Pin on It: Three Marketing Strategies to Make Pinterest Work for You

Pinterest is a social media platform, visually focused, drawing the attention of consumers seeking not only commercial content but that for artistic and entertainment value as well.  The varieties of occasions for visits make the platform a great marketing vehicle for a number of visually focused product (and service) businesses.

Pinterest

For example, shoe and clothing distributors use Pinterest to raise awareness and inspire sales regarding new and existing product lines.  In addition, Pinterest is not just for products but service-based companies that know how to draw attention using visual stimuli (Think of a landscaping service providing pictures of special projects.) Read More

Categories: Marketing
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The Temptation of Shutting Down Your Social Media Accounts

We’ve all faced this temptation at least once. With all the noise there is online, it is only understandable. Take a look at your Facebook feed (although I probably don’t have to say that). What’s the ratio of people complaining/showing off/being passive-aggressive/etc. to people who actually have statuses that matter to you? How about ads and posts that are purely promotional?

social media overload

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Then there’s Twitter. Depending on how many people you follow – and if you use lists – the chances are that you are drowning in your stream.

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Categories: Opinion
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Integrated Marketing: Navigating the Murky Waters of Modern Media

integrated marketing

Your in-house writer completed a blog post and published it to the company web site.  Subsequently, what did people say about it on Facebook? How many people shared the post on Twitter?  Did it get more attention than the company’s previous YouTube video?  These are questions involving today’s small businesses.

Given modern-day technology and platforms, businesses of all industries and sizes can navigate across digital and off-line platforms, integrating marketing channels, resulting in business success.  However, not every business owner feels confident using digital channels, and a number of in-house workers are scrambling to understand an expanding set of on and offline marketing tools. Read More

Categories: Marketing
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The Blogger’s Guide to Buffer

Because it is designed primarily for maximizing social media efforts and overall exposure, Buffer is not always a top choice for bloggers looking to make the most of the information they have to share. However, Buffer capitalizes on the fact that social media matters to bloggers, and it should be in the toolbox for any blogger wanting to take their efforts to the next level.

Consider the following tips for using Buffer to increase your blog’s online exposure and potential.

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Use Simplicity to Your Advantage

Buffer describes itself as “a personal, more efficient solution to handle sharing on social media.” It also makes the lives of its users easier while increasing their social media presences. The reason it’s successful is because it’s simple. Gone are the days of complicated apps that require in depth research to see results. When looking for something simple and nearly thoughtless, Buffer is the place to start. Read More

Categories: Blogging Resources
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9 Key Ideas for Ecommerce Blogging Success Today

ecommerce blogging

From the idea of online brand promotion has emerged the concept of ecommerce blogging. We know people want to buy products online today rather than spending hours on shopping in local, physical markets. It can be anything ranging from second hand mobiles to latest car model or a brand new house.

This trend has boosted the importance of ecommerce blogging and has made businesses to run a successful ecommerce blog in order to get more and more loyal clients everyday from all over the world. This is the very reason we decided to share practical tips to run a successful ecommerce blog with our loyal audience so they can put their ecommerce blogging on right path to reap the benefits of a huge online audience looking for all types of products they need in everyday life.   Read More

Categories: Blogging Tips, Blogging: How To
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Social Media Posts Can Lead to Jail Time

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In today’s society, most people don’t think twice about posting all the details of their lives to social media accounts. It’s a way to stay connected with friends and family and a way to establishing ties with new people. Usually, it’s harmless enough. However, some don’t seem to understand that a little bit of discretion is a good thing. In some cases, social media posts can lead to more than an embarrassing moment or a total loss of dignity. According to the bail bond agents at Around the Clock Bail Bonds, there is a noticeable increase in defendants being charged due to comments or postings on their own social media accounts. These criminals don’t appear to have any boundaries when it comes to social media. Read More

Categories: General
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Keeping Up With Social Media For Business

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When you think of business mobile phones, you no doubt think of keeping in touch and calls – but with most phones now offering a multitude of apps and Internet access, and the need for businesses to use social media, there is far more to business phones than you might realise. Read More

Categories: Marketing
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The Secret To Killer Social Media Content

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When the Internet first took off among ordinary computer users, businesses were slow to react. Many of the largest businesses were caught flat footed, unable to even secure a good domain name or communicate effectively with their customers. We probably all recall the days when businesses were asked: “Do you have a website?”. This was followed by the SEO gold rush as businesses fought their way to the top of Google by hook or by crook, and now in the post Panda and Penguin world we know that content marketing is the next “big thing”.

The same pattern is now repeating itself in the new Web 2.0 world. While many businesses recognize the importance of social media, few know how to use this new medium to communicate with customers, build brand loyalty and set themselves apart from the competition. Read More

Categories: Blogging Tips
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Social Media Bill

Social Media Bill (via Repost Video News)

The state legislature is looking to make it illegal for an employer to ask for your social media password


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Categories: News
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Buffer hack sees users posting Facebook and Twitter spam

Buffer hack sees users posting Facebook and Twitter spam (via The Inquirer)

ANOTHER DAY, another social media hacking, this time at Buffer, the cross-platform social media aggregator that disperses status updates and shares at regular intervals. On Saturday users started to find that spam was being posted in their Facebook…


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Categories: News
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