It has been said that you should spend approximately four times as much time and effort on promoting your blog as you do on creating it. I don’t know if I’d go quite that far, but the fact remains that social promotion is an integral part of blogging success. What is social promotion, you ask? Just what it sounds like. In broad terms it is anything that you do to generate interest in your content online to enhance your visibility. Yes, content is king, but without the ability to bring your content to people who are interested in it, it becomes a king without subjects. Even the most creative, witty, topical, and well-received blogs can’t simply rest on their laurels; social promotion is the difference between a great blog, and a successful one. Here are some tips to help you get your blog out of the darkness of obscurity, and into the spotlight. Read More
Posts Tagged ‘Social Networks’
Dear Potential Blogger,
First off, congratulations on your likely decision to start up a blog. If you go through with it, you’ll embark on a mission that is both deeply personal and extremely public, a chance to speak your mind and give voice to your thoughts on this, the most public sphere, the Internet.
However, I’m not going to lie to you. Starting a blog, maintaining it and growing it is not easy. Blogging has been around for over ten years and it’s a very crowded sphere. There are currently more bloggers than ever and audience size has not kept pace with the growth in the number of bloggers. The result, tougher than ever competition for readers and subscribers.
To make matters worse, the blog you want to do has probably already been done and better by someone else. That person (or company) is established in the niche, has a built in audience and the trust that comes with its longevity. Breaking into your market will be difficult, if not impossible.
The odds are definitely against you and the numbers make that very clear. Within a year of starting a blog, some 90% of bloggers have given up, leaving their blogs idle. Even most successful bloggers have more misses than hits, meaning they’ve walked ay from from more blogs than they’ve maintained.
So, there’s no guarantee of success, much less fame and fortune. In fact, nothing you can do will make your chance at success above 50%. As a new blogger with no reputation, you have an uphill battle regardless of how good you are and how well you do everything.
Still, there are things you can do to make your chances better. So, before you start thinking about your site name or what platform you’re going to use, here are a few things I think every blogger should be able to do and do reasonably well in order to succeed. Read More
Question and answer websites have remained pretty popular over the years. But they have limited function, which is why they are usually last resort options for those who need to find something out. Most will turn to Google, or a forum or someone they know – which works well enough with most queries.
But what if you want to create a sharable blogging resource, like a network, where people can mentor one another on specific subjects? For example, a mentor network based around online marketing as it currently stands, or maybe graphic design in advertising or WordPress themes, etc. What do you do then, when endlessly posting questions or advice just isn’t feasible?
Luckily, it isn’t hard to build a mentor network these days, not with the many sites dedicated to professional or educational social connections which are being built around question and answer content. Here are five that you can use to make your own. Read More
What does a typical day in your life look like, technology-wise? Perhaps you find yourself waking up each morning feeling as if you simply must check your Facebook and email. And then maybe you decide to send a wake-up message into the Twitterverseâ€¦but not before looking at your Myspace account (just in case). After which you spend various moments throughout the day consulting your chosen Smartphone in order to check these social networks, again and again.
Well, youâ€™re not alone. It comes as a surprise to no one that online social networks have taken over many aspects of our day-to-day lives. A reported one-sixth of the planet is on Facebook, Twitter currently has about 175 million users â€“ and most of us can count ourselves among these numbers. People are absolutely addicted to social networking, no doubt about it. So, the question is: are these online social networks healthy or harmful to our overall well-being and happiness? Read More
While connecting with Facebook’s massive user base is something every (smart) blogger should be doing, you should not depend upon the service as their default forum/social network.
Although a forum may not be appropriate for every blog master, you should consider starting their own forum/social network (regardless of your preferred platform) if you desire to acquire the title of a blogging pro.
For the skeptics out there who do not see the need of establishing your own forum/social network, here are five reasons below that will enlighten you as to why you need to move off of Facebook and establish a presence upon your own domain. Read More