Posts Tagged ‘tips’
“Gamification is the process of using game thinking and mechanics to engage audiences and solve problems” – Gabe Zicherman
People have an innate desire to play games, whether it’s a hardcore gamer playing Xbox through the night, a family gathering around a board game on a Sunday afternoon, or a stag party off for a weekend of hedonism in Las Vegas. Given the choice, and whether we realise it or not, we would probably choose playing games over most other activities. Gamification is a concept that has many applications in the business world, but particularly across digital media. It’s about applying game mechanics to non-gaming situations. Game mechanics. Big word. You’re probably telling yourself: “I’m no big shot game developer.” Well, you don’t have to be. You simply need to understand how the process works, and its impact on users. Read More
Hiring a ghost-blogger can be a difficult decision. After all, you want someone who will invest as much effort into your company blog as you would, and who will create the unique, high quality content you need to make your blog a success.
Luckily, many bloggers offer ghost-blogger services in addition to writing for their own blogs. Ghost blogging enables an author to explore other areas of interest without the worry of maintaining an entirely new site. For your company, hiring a ghost-blogger means finding someone dedicated to the art of blogger who will help your blog become a success. Read More
Anybody who is familiar with blogging and writing online will know about cloud hosting. There are smaller solutions which offer free storage space like Dropbox. However often times this is not enough for transferring large files between computers and sharing with colleagues remotely. It can be worth the effort to pick out a serious cloud hosting platform to manage your data and share with other team members.
I want to recommend a list of ideas for getting started with cloud file sharing. The ability to store backups of your files online has only come into mainstream technology over the past few years. These newer cloud solutions could not have existed 5 or 10 years ago, or at least not at the same storage level capacity and Internet connection speeds.
You’ve done the hard bit, your blog is set up and you’ve even managed to reach a decent number of regular visitors, but who’s happy with decent these days? If you want your blog to achieve more, you need to make sure you’re reaching as big of an audience as possible, and today that means one thing: mobile.
Microsoft has predicted that by 2014, mobile internet usage should take over desktop internet usage. It is therefore essential that you roll with the changes.
Making your blog mobile friendly isn’t as difficult as you may think, whether it’s self-hosted or not. By following a few simple tips, your killer content can be seen and appreciated on devices big and small. Read More
What is the point of writing so well if there is no one to read it? You can make your site look really attractive and give highly valuable content, but if you are not getting enough viewership, then you are merely watering the soil without sowing any seeds.
Some people would have stumbled upon a brilliant post of yours somewhere on the web and would want to read more of it as and when you post them. But, they can’t keep checking your site every day to keep track of your updates. So, to help them and yourself, there are plugins that help you send out an e-mail to people who opt for the service, everytime you update your site with a new post. That way you don’t need to reach out to them personally everytime, but the reader will still learn of the new post through the automatically generated e-mail and even a link to the new post. Read More
Blogging has proven to be a successful channel for increasing engagement between brands and customers. But not every company is as sexy as MTV and can blog about celebrity spotting and free concert tickets. What about those of us with a business blog focused on potted plants or network servers? Can these “boring” brands possibly create an intriguing blog?
The answer is, yes.
In fact, niche companies can have an easier time blogging than bigger brands since they have a niche audience. These simple steps can help even “boring” brands create a compelling blog. Read More
Creating killer blog content takes time. It takes interesting ideas and the patience to turn those ideas into well crafted posts. Considering the amount of effort that goes into creating killer content, it’s important that you make the most of it.
Whenever you finish a post, it’s worth taking the time to really maximise its potential. Before clicking the upload button, here are eight final touches to add. Read More
As bloggers, we’re all about producing quality content, right? At least, we should be… Anyway, producing this quality content is about a lot more than just finding an idea, some keywords, writing a post around them, and finally publishing it for the whole world to see.
There are also some things you have to do right before hitting the publish button to give your post this additional head start. So here’s my list of 8 of those things. Read More
Not many bloggers think about SEO when they first start out. It is, and quite rightly so, all about the content. Blogs are outlets for thoughts, feelings, knowledge, and networking. However, if you want to draw people to your blog then you’ll eventually have to think about how they will find it.
1. What should people be typing into Google?
In an ideal situation what would someone be typing into a search engine to find your blog? Once you know this you can work out what sort of keywords and phrases to target in order for your blog to start ranking for each of them.
Once you’ve got a good idea, do a bit of research using Google’s free keyword tool. There could be better words and phrases to target. Read More
Bill Gates said it quite eloquently with “Change the boundaries of business.” It took me a long time to figure out what that meant for me, but it allowed me to look inwards and realize that sometimes we do things a particular way because ‘that is the way it has always been’. I decided on something else, I was going to be my own boss – I decided that I was going to work from home. Let’s break down a few reasons why heading to work can actually be less than beneficial. Read More