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5 Keys for a Successful Site Redesign

Design ImageThe time has come and it can’t be put off any longer. You need to update your site’s look (and hopefully you have more than five hours to do it in).

Whether your existing theme isn’t compatible with newer versions of your content management system (CMS), your layout isn’t isn’t capable of keeping up with what you want to do next with your site or your existing look has grown too dated, the decision to redesign a site is never easy.

Not only is it a great deal of work to create a new theme, but your readers, even if they don’t realize it, have likely become familiar and comfortable with it. As Facebook has shown us repeatedly, even small changes can lead to user revolts if you take your visitors out of their comfort zone.

So you do you prevent a site redesign from taking on a life of its own and becoming either a technical or a user nightmare? Obviously, planning is key but how you plan and what you plan is the difference between a relatively painless transition to a disaster that sets your site back months or years.

With that in mind, here are five of the biggest keys to focus on when you’re looking to redesign your site. Read More

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