We now know certainly the importance of having a blog for your business or simply any online venture. As readers become more social and collectively garner a more powerful voice demanding communication and quality content and services from businesses, its now ever more important to have an effective method for delivering on that. Many companies have jumped on the blogging bandwagon but solely jumping on won’t cut it anymore. Companies launch their blog expecting readers and customers to come flooding in but I’m sure for most that hasn’t happened.
I’m going to be honest with you and tell you why. Here’s for some tough love.