Posts Tagged ‘Website’
Successful marketing largely hinges on how well you understand your customer. Being able to anticipate their needs and wants and how well you can communicate your message across to them without alienating them are factors that contribute to effective marketing, and ultimately, a successful business.
The best way you can anticipate your customers’ needs is by reading their minds, but while there’s no technology yet that can grant you telepathic powers, there’s a tool that, when used properly, can offer you the same results – web analytics. Read More
You may have read it and even have heard it from many self-proclaimed SEO experts, that keyword density is vital and tremendously important to a successful article and overall website. In fact, many SEO companies that use both ethical and unethical search engine optimization strategies always aim for an article with quality keyword density.
Search engines know when writers are constantly thinking about a keyword when writing an article. However, some people question whether keyword density is really important at all. Read More
If you visit the top “blogging tips” blogs today you’ll notice a lot of talk about what it takes to build a successful blog; from writing great content to coming up with a plan to monetizing your blog. Essentially, all it takes to build your blog is often talked about except what really matters; your web host.
If you choose the right web host for your blog, you’ll continue to benefit from your choice for years to come. If, however, you chose the wrong web host your blog will suffer from it for a very long time.
Slow loading speed is one of the reasons most people stop visiting a website and a whopping 78% of online shoppers will happily abandon a website if it’s slow. Also, slow websites cost the US economy at least $500 billion every year. And that’s just what we can name. There are countless other problems you will experience with a bad hosting company, some of the most common ones being: Read More
(Photo credit: SalFalko)
The online reputation of your business is something that can have a great impact on the way your business is perceived by the people. When people search for your business, they come across the company website, social media links and other related information, considering that any particular person checks all of them, it is important to create a good impression through all these links. The important aspects that must be considered include:
What are your customers saying about your business, products or services?
What information are they reading about your business practices?
What sources are used to talk about your business? Read More
It is easy to get overwhelmed just thinking how to promote your website effectively. Partly because you have to consider a thousand little details that all have to fall into place for this to work. So why don’t we put everything into perspective by focusing on 3 viable ways to promote your website that will always work.
The 3 things you will need to do is to know how best to create content, promote that content and then how to measure the results of everything you do. Read More
Guest blogging is all the rage these days. Two years ago when I started guest blogging, very few people were doing it and a guest post on an A-list blog is guaranteed to result in around 200 – 1000 visitors; sometimes more.
Not anymore, though. You’ll be lucky if you get 100 visits today from a guest post on a popular blog.
There are a host of reasons for this:
- Guest blogging has become very competitive today, to an extent that a lot of blogs now publish only guest posts; that’s a new blog their reader has to check out every day
- Most of the guest posts published today aren’t properly written, giving guest posting in general a bad reputation
- Due to how widespread guest posts are today, people are starting to develop a kind of blindness towards guest posts in general; you remember “banner blindness” a few years ago when banner ads was all the rage?
Does this mean guest blogging no longer works? Read More
(Photo credit: planeta)
Google has an obligation to give a searcher with the best search experience. It’s frustrating when these searchers look for information and find it’s almost similar or same. Google looks at this content, whether served on the same domain or on different ones, as a duplicate and has heavy penalties for the same.
There is no definite penalty for duplicate content, when the intention behind duplicating is to manipulate the algorithms or act maliciously. This is a judgment algorithm you have no control over. Dealing with duplicate content on your website ensures that you are not vulnerable to this judgment.
The real result of duplicate content is decreased visibility. When you have low visibility, your ranking gets hurt and as a result, bad SEO results. Duplicates also trigger lower crawl rates which is also related to lower indexing and visibility in search. As such, dealing with duplicate content once and for all is the best strategy. Read More
WordPress (Photo credit: Adriano Gasparri)
Choosing the WordPress theme might be difficult. Everybody has a genial idea to look for hot topics, but a page that looks exactly like Facebook or Twitter will not only be ridiculous, but it also show bad taste and lack of originality. This is why it is important to come with a brilliant idea, and to have a great, original, unique and pleasant theme.
It is important to establish the purpose of your blog before choosing a theme. For online portfolios, you should have an elaborated plan, and you will also need to be patient, as those blogs need some time before gaining the expected recognition.
Even if you think about a programmer, it will cost you some money. Whether you want to choose a predefined theme, or you want a new theme created especially for your blog, you must know that there are advantages and disadvantages for each one of those methods. Read More
When you build a website or write an article for that website, or even change the colour of the backgrounds it’s important to remember who you are doing it for – in other words the people. Sure you’ve heard it all before: ‘write for people not Google’ right? Well hear me out because that’s not really what I’m talking about here. You see the problem with writing ‘for people’ is that often those people are rather dehumanized by the whole process. It’s a step up if you’re writing to entertain and not just to please an algorithm or a ‘robot’ – but don’t you think ‘people’ is really a rather broad term? The question I want you to really ask yourself is what people?
Creating killer blog content takes time. It takes interesting ideas and the patience to turn those ideas into well crafted posts. Considering the amount of effort that goes into creating killer content, it’s important that you make the most of it.
Whenever you finish a post, it’s worth taking the time to really maximise its potential. Before clicking the upload button, here are eight final touches to add. Read More