Posts Tagged ‘Website’
One of the major mistakes my clients make when looking at SEO and copywriting is that they consider them as separate elements. I’m not sure I agree – I see copywriting and SEO and SEO copywriting services as a glorious whole that many of us just don’t think about… until they go wrong.
Reactive or Proactive?
One of the issues that I’ve seen crop up time and again (so often in fact, it’s a case study of mine for new clients in certain industries) is the idea that we only use services when we need them – not as a preventative. Hiring security experts after hacks, hiring web designers at the last possible minute before launch and sometimes need to push back launch. Then, what about copywriting? Read More
One of my biggest pet peeves when reading really good material is to read that content on a website that gives me a headache to navigate or view.
While there are many website design mistakes a blogger can makes I have compiled a list of 5 mistakes that can kill a blog before it even gets started.
1. Strange Fonts For Content Sections
While using a unique font to create your websites logo or perhaps even sidebar titles might give your blog a fresh feel that’s where unique fonts should end. Â When it comes to fonts bloggers should incorporate georgia, times new roman, times or serif fonts into their content. If you view HuffingtonPost, New York Times and various other content based sites you will quickly realize that they use those standard fonts because they are easily recognizable and therefore easy to read. If you choose to use a custom font for your content I suggest polling your friends and family members to see if they find the custom font easy to read. Read More
Usability is one feature of a website that no designer can afford to overlook. Of course, some obvious rules apply such as underlined and highlighted links so they are easy to find and use. Also, using a sitemap for easy navigation and SEO optimization are other tools that help your website be as useable and visitor friendly as possible. It is true that these rules are not necessary for every website. However, understanding these rules so that you can choose the best ones for your website will help lead to more traffic, more return traffic, greater sales and happier visitors from the market you are trying to attract. Read More