With readers growing blind to banner ads and attention spans decreasing, we need new ways to increase readership and garner more clickthroughs. Sticky elements that hover, float, slide and pop out at us do tend to have higher clickthrough rates than traditional static content. When used sparingly of course. Therefore, visual appeal and positioning play keys roles in determining how users interact with your content and other site elements. Having great content is the first step and an attractive design and layout seals the deal.
Thankfully, it’s quite easy to integrate styles that help boost the visibility of various blog elements without the need to jump into code. Through simple yet powerful WordPress tools and editing plugins, we can accomplish great things without dabbling in too much code. One very effective element design is the floating sidebar. Read More