Performancing Metrics

6 Ways to Make Your Content Gold

Office Table with SEO Concept

Content creation is key to attracting online traffic, everyone says. So you do the difficult work of learning blog technologies and content management systems, and you think about what audience or market you’re going for, and then it’s time to create content.

But how do you make your content worth reading? Here are six ways to make your content into gold. Read More

Categories: Blogging Tips

14 Signs You’re Not Ready to Blog

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Blogging is easy, you can make millions, and if Perez Hilton can do it you can too, right? Not necessarily. It’s actually just about as easy to make millions blogging as it is to make millions do anything other type of entrepreneurial pursuit. While some people rely on their expertise, others on their sheer writing skills, and still others on their charisma and personality to create successful blogs, those are the lucky few. For most, they’re fortunate if they can create a blog that drums up any revenue at all.

However, if you dream of having your own blog, there are a lot of myths and misconceptions to address first. Remember than an abandoned blog is worse than a non-existent one, so make sure you’re ready before you pick your WordPress theme. Here are the biggest signs you’re not ready to blog and how you can address them: Read More

Categories: Blogging Tips

The Basic Pillars of Effective App Store Optimization

The Basic Pillars of Effective App Store Optimization

Mobile app development has become a great way to market your businesses. In fact, more than half of businesses have created a mobile app to promote their products and services, if not increase their sales.

In order to encourage your target audience to download your app, you need to point them to your app store. With majority of businesses having developed an app, however, competition will be fierce at this point on.

You need to make sure that your app store contains information that will inspire visitors to successfully download the app. If done incorrectly, visitors will jump ship to your competitors and download their app instead.

To prevent this from happening, you need to perform app store optimization (ASO). The principles of ASO is similar to its counterpart, search engine optimization (SEO). Whether it’s a video game app or productivity app, ASO will take your app store  – if not your business – to the next level.

Read: Top 8 SEO Blogs You Should be Reading

Below are ASO factors that you need to work on to maximize the potential of your app store.

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Categories: Marketing Tools

Unconventional Ways of Finding Great Writers for Your Blog

Unconventional Ways of Finding Great Writers for Your Blog

Conventional wisdom will lead you to hire writers from sites like oDesk, Elance, and Freelancer.com for your blog. However, to even find a writer that fits your needs from these online work platforms, you will have go through a rigorous and time-consuming process of trial and error. You will be stuck filtering out hundreds of applicants and trying them out with written exams. This may take weeks or months to finish. And even then, considering the ratio of great writers to the not-so-great ones, there is no guarantee that you will find the writer you’re looking for.

This practice ultimately proves ineffective especially if you’re looking to hire a blogger immediately. Therefore, if you want a world-class writer to include as part of your team while cutting through the nitty gritty process to save you time, then you need to follow alternative ways on how to hire great writers listed below.

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Categories: Blogging: How To

Tiered Link Building: Good or Bad for SEO?

Lifting the Shadow off Tiered Link Building

Due to the competitive nature of SEO, you – as marketer – will find yourself using different link building strategies to outrank your competitors. Some tactics are highly acceptable and even add value to your site, while others are outright spammy and only does harm to your site in the long run.

However, there are tactics that lie in the middle – not bad enough to get your site penalized, but not good enough to be used without reservations. One of these tactics is tiered link building.

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Categories: Blogging Tips

BloggingPro Job Board Highlights, November 10, 2014

Job board highlightsGood morning! Here are your job board highlights. I hope you all have a good week.

Blogger wanted for Insurance and Personal Finance for Australian Market

This is a freelance opportunity for personal finance writers and bloggers to provide a minimum of 15 articles per month on personal finance, banking, personal insurance and business insurance topics.
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Categories: Jobs

A Guide to Google Helpouts


When was the last time you did a search on Google for a solution to a problem and got results from Yahoo Answers? I don’t know about you, but I know that I don’t really like clicking on those results as I usually get answers that are not useful.

guide to google helpouts

Of course, Google had to create something similar, and being Google, they took things to the next level.

Enter Google Helpouts. Read More

Categories: General, Infographic

The Reader-Blogger Relationship

The Reader-Blogger Relationship

As a blogger, your objective is to drive lots of traffic to your blog in order to meet your other goals. To do this, you must entice your target audience by implementing well-crafted strategies on your blog to get their attention.

Being a blogger sounds a lot like courtship. You, as a blogger playing the lover, resort to different ways in order to capture the heart of your beloved and/or love interest, which is your targeted reader. Read More

Categories: Blogging Sense

Six Back-end Blunders You Could Be Making on Your Blog Posts

Editor’s note: This post was written by Lisa Kasanicky, content curator and blog manager for ClearVoice.com, a content marketing platform used to connect brands with authoritative content creators. With a writing career that spans more than 20 years, she is author of “The Complete Idiot’s Guide to Girlfriend Getaways” and creator of a website dedicated to beauty and wellness. 

blog blunders

Source

Strike up a conversation about semicolons, and nearly everyone in the blogger community will chime in with a fierce opinion—love them, hate them, or kill every last one of them. But utter words like “metadata” and “source code” and be prepared for a communal moan (or yawn). Read More

Categories: Blogging Tips, Social Media

New Bloggers: Beware of the Dark Side of Blogging

dark side blogging

Public shaming and groupthink mentality are alive and well in the blogosphere. For those interested in starting career in blogging, you have been duly warned.

In an article published at Huffington Post, Lauren Stevens reveals the dark side of being a mommy blogger. While Lauren has achieved some level of success blogging about family life while being able to cultivate relationships with readers and other bloggers, she soon saw some of the undesirable behavior from her peers, such as ganging up on people that don’t share their views (which Lauren also became a target of) and not fulfilling their end of the bargain when it comes to giveaways.

These reprehensible activities not only cast a negative light on mommy blogs as a niche, but may also discourage people who want to use blogging as a platform to share ideas, discuss opinions, and initiate discussions.

Despite this, blogging is nonetheless a great tool to make your well-composed thoughts known online. Below are some of the tips that you should follow for you to stay away from – or deal with – the dark side.

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Categories: Blogging Sense