Did you guys miss us last week? We just took the long weekend off, but we’re back on track. Here’s to a good weekend ahead, short as it is.
Good luck with the jobs!
Write Recruit, a top marketing agency is looking for work from home writers who can work either part-time or full-time. You can decide how many articles you want to write each month, and you get paid anywhere from $9 to $12 per piece.
It’s one of those terms being thrown around by marketing departments everywhere, but do you really know what it means? And more importantly, do you know how to use it to maximum effect?
We all know that online marketing has changed, and in 2013 ‘content’ is playing a bigger part than ever in driving traffic and keeping the search engines happy. In the wake of Google’s Panda and Penguin updates, this is something many webmasters are struggling with.
So what ‘content’ should you be producing when implementing a content marketing plan?
• Written –Check out this blog post for some top tips on writing quality content if you’re struggling.
• Images and video – These can go viral and are cost-effective pieces of content for your site.
• Social – Social signals are becoming more important in website rankings; use them.
• …and just about anything else you can think of!
You know what content you should be producing now. But do you know why? Here, we take a look at the importance of content marketing in 2013:
You’ve done the hard bit, your blog is set up and you’ve even managed to reach a decent number of regular visitors, but who’s happy with decent these days? If you want your blog to achieve more, you need to make sure you’re reaching as big of an audience as possible, and today that means one thing: mobile.
Microsoft has predicted that by 2014, mobile internet usage should take over desktop internet usage. It is therefore essential that you roll with the changes.
Making your blog mobile friendly isn’t as difficult as you may think, whether it’s self-hosted or not. By following a few simple tips, your killer content can be seen and appreciated on devices big and small. Read More
To write an enticing blog piece you need to start with a concept and possibly a final conclusion. Writers should usually have a focus on the direction that a particular article should follow. By using colorful vocabulary and laying out your arguments in a concise manner, it will provide the groundwork for a very well-written post.
But consider the addition of graphics in articles where you need to break up the page. How do these affect the flow of reading? I have always enjoyed when articles break with imagery because the interface is often so cluttered. A small photograph or complimentary graphic helps add some white space in-between large blocks of text.
On the 31st of March every year, the world observes Backup Day. And yet, we can see that not enough people know about it. Have you heard of the catastrophic loss of data faced by different organizations? There are many hidden in the archives of technology news. Ma.gnolia, Couchsurfing, KDE, Pixar, StackOverflow, the list goes on. Some have folded after the loss, others have resurrected themselves, painstakingly writing every line of code all over again. I’ll recap one instance of each to show how important it is to not just get backup, but the right kind of backup, and the right process for backup. Read More
So far we have already looked at the other two key aspects in promoting a website in great detail. These are firstly, creating the right content and secondly promoting that content. Promotion includes things like using the right keyword phrases to optimize content so as to attract traffic from search engines as well as using social media amongst other techniques.
Now we will examine the last key pillar in the successful promotion of a website which is measuring results. Read More
Google+ hangouts are one major Google development that had their time in the spotlight and then faded. Many still use hangouts as a way to talk with friends and family, but there are many untapped features that bloggers can utilize to improve their online visibility and overall brand. As Google+ becomes more and more important in the world of search and social, it only makes sense to use their video chatting service as opposed to another. It’s free and easy to use, but bloggers really need to know: What exactly should I be doing to increase readership and clicks?
With the announcement that Google is shuttering Google Reader, its popular RSS reading service, there have been a lot of questions about what is next for RSS, the ubiquitous technology that enables easy syndication of online content.
The questions are certainly valid. Google Reader was by far the most popular RSS reader on the planet. It had been dominating the market for years and, for many users, Google Reader was practically synonymous with the term RSS as it was their only direct use of the technology.
But with the key player gone, what’s next for RSS? Will social media, such as Twitter and Facebook, become replacements? Will people switch to alternative feed readers? Or will something else altogether different happen?
I’ve been thinking about this a great deal lately and, though a lot of people are understandably pessimistic about RSS’ role as a user-facing technology, I’m starting to become more optimistic. Though the removal of Google Reader is definitely painful in the short term, in the long haul it could lead to some great new tools, things that would not have been possible with a stagnant Google product dominating the market.
So what’s next for RSS? Here are my (brief) thoughts on the matter. Read More
Happy Friday once again. Here’s to an awesome weekend ahead!
Here are the highlights from this week’s Job Board.
This gig is for passionate auto enthusiasts who can write decently. You need to have your own voice backed with expertise on the various subjects covered by the blog. This is a telecommute position.
What is the point of writing so well if there is no one to read it? You can make your site look really attractive and give highly valuable content, but if you are not getting enough viewership, then you are merely watering the soil without sowing any seeds.
Some people would have stumbled upon a brilliant post of yours somewhere on the web and would want to read more of it as and when you post them. But, they can’t keep checking your site every day to keep track of your updates. So, to help them and yourself, there are plugins that help you send out an e-mail to people who opt for the service, everytime you update your site with a new post. That way you don’t need to reach out to them personally everytime, but the reader will still learn of the new post through the automatically generated e-mail and even a link to the new post. Read More