Many people assume that Google doesn’t distinguish between the singular and plural forms of a word when processing search queries. After all, Google ignores stop words, so it wouldn’t be surprising if it also ignored pluralizations.
SEO is easy to understand on a cognitive level. However, if you want to use search engine optimization as part of your marketing strategy, then you need to learn from the best resources out there. Far too many resources out there claim to have the silver bullet when it comes to ranking on top of […]
You understand the importance of SEO and have a sound strategy that (hopefully) allows you to improve your search rankings and reach more readers. But if you’re only focusing on internal SEO, you’re failing to maximize your growth. You should also be putting an emphasis on off-page SEO.
If you are running a blog or business focusing on the local community, should know the importance of your customers. Unlike other activities a business owner should give priority on optimization locally. These easy ways to optimize your Website for Local SEO may also help you to find out other virtual obstacles too.
Did you know that your blog design has a major impact on SEO? Well, this is the point where many new bloggers make mistakes. They only focus on producing high-quality content. But if your site’s design is not good enough, the bounce rate will increase. People will visit your site and they won’t feel interested […]
For any online business, including blogging and marketing, SEO is a must. Whether you want to get more traffic or you want to increase the sales, you need to implement the proper search engine optimization strategy. If you think conventionally, that is not going to work anymore. Rather, new technologies have entered the market that […]
Search Engine Optimisation (SEO) has been around for over 20 years but not a lot of people know about it. In fact, until this day, many are still unaware of the benefits that come with it. SEO does not only benefit businesses wanting to build their brand or sell their products or service, it also […]
SEO requirements keep shifting from time to time as search engines strive to give users the best experience. Every year, Google seems to issue a new ranking factor – like in 2014, it was HTTPS, 2015, mobile usability, 2016, RankBrain, 2017, more HTTPS, 2018, mobile page speed and so on. As a marketer who is […]
Typing words into your phone’s awkward QWERTY keyboard is so yesterday. Not only are you more prone to making more mistakes, but it can also be more time consuming compared to the next big thing in search engines: voice search. It is true that phones are getting smarter now and can recognize speech better these […]
Regardless of how experienced we might all be in the search engine optimization field, there are plenty of SEO mistakes to be made. That goes double for the novices of the said internet aspect. Much of this is owed to the fact that Google or any other search engine constantly evolve to meet their users’ […]