Content marketing. It’s one of those terms being thrown around by marketing departments everywhere, but do you really know what it means? And more importantly, do you know how to use it to maximum effect? We all know that online marketing has changed, and in 2013 ‘content’ is playing a bigger part than ever in […]
The 5 Worst Pieces of Blogging Advice I Got
When I first started blogging way back in 2005, I had a lot of great people giving me wonderful advice. There are many people to whom I am deeply indebted for their guidance, help and criticism. Without them, I doubt I’d have been able to do a quarter of the things that I have. However, […]