Many digital marketers look at their email list like it’s their superpower. It is – when it’s accurate and you grow it the right way, the return is worth the effort. But is your email list safe to use? Have you gathered valid, genuine subscribers you can communicate with? Let’s talk about what “safe” means […]
Spam Words: Forbidden Words in a Newsletter
Email is the most powerful marketing channel for most businesses in their quest to reach their target audience and grow. However, if you think that marketing via emails is as simple as clicking on the “send” button after drafting your catchy message, you are wrong. It has some challenges. It will take your time, effort […]
Email Marketing vs. Other Digital Marketing Channels
The realm of digital marketing is always changing. Rapid advancements in technology constantly provide marketers with new and exciting ways to build their brand and engage with their customers. Today, marketers can use a wide variety of digital marketing channels, and the most popular ones include email marketing, social media, and pay-per-click (PPC) advertising among […]
5 Ways Email Marketing Can Benefit Your Blog
Are you seeking fresh ideas for bringing your blog to life? Are you looking to squeeze every last bit of opportunity from your blog? Are you willing to consider any and every strategy, as long as it can help take your blog to the next level? While there are many strategies to consider and steps […]
How to Build an Email Marketing Strategy for Your Blog
Even if you’re not selling anything on your blog, you still need an email marketing strategy to grow your readership. According to Quicksprout, your blog content is 3.9 times more likely to be shared on social media by email subscribers. Statistics also reveal that emails also have solid click-through rates across all industries – beating any […]
GetResponse vs ActiveCampaign
Marketing automation has for long been considered a major force in the modern world. It helps make marketing easier, leaving you with qualified leads who you can easily convert into sales. While some people hold the perception that email marketing is dead, the contrary is the case. Email marketing is very much alive and with […]
Email Marketing: How to Leverage the Ever-Evolving Gmail to Your Advantage
Editor’s note: This post was written by Francois Bondiguel, who works for Vend, a point-of-sale, inventory, and customer loyalty software that helps over 12,000 retailers manage and grow their business. Connect with Francois on Google+ and LinkedIn. Email marketing hasn’t changed since 2005 – not in principle. You craft a message you think your audience […]
How to Use the Art of Email Marketing to Launch Your Blog & Start Converting
Email marketing is still a powerful marketing and blog promotion tool despite the changes in the ways we communicate online. Although we’re seeing where social media is rapidly evolving the medium and effectiveness of conversations, email still has a place in reaching responsive audiences and building relationships. The trick to email marketing, and practically every other […]
7 Reasons E-mail Marketing Still Works and How to Make It Rock
There is no question about the fact that e-mail marketing will be an ever effective medium to build a space online. It is a proven, effective technique that promises high returns on your investments. Mails promoting various brands are frequently found in our e-mail inbox. The number of mails landing in inboxes is increasing everyday. […]
Why Email Marketing Presides in The Online Marketing World
We all are well aware about the importance, dos- don’ts and basic etiquettes associated with email marketing. But one question that intrigued and amazed me was why this marketing option enjoys the monopoly in the social marketing world. True, it has the ability and scope to reach out and engage maximum customers but so does […]