The goal of copywriting is to help your audience or readers move down your sales funnel, whether to make them more aware of your brand or turn them into customers. On the other hand, SEO has a different objective: to help rank your created content on search engine result pages (SERPs) for your target keyword. […]
Today I’d like to focus on various free keyword research tools to aid in your blogging journey. Before we begin, note that I had actually blogged about SEO and keyword research in the past where I discussed its relevance as a means to gain website visitors.
Google is the de facto face of the internet these days and almost everything online depends on it. Ever since it took over Yahoo! as the world’s top search engine, many things changed in the online scene and more keeps changing every year. With that in mind, keeping up with the latest Google searches is […]
As a blogger, there is no better feeling than when your post gets tons of positive traction. Seeing your content rank highly on Google for keywords with respectable search volumes is definitely a massive confidence booster. But what do you do with these posts once they are out there?
So many factors affect search engine results and keyword optimization. Customer behavior studies show that many low-ranking websites are completely disregarded, because prospective clients follow top links to find a solution to their query. But few businesses have time to market their blog effectively. White hat SEO tactics require time, patience, and imagination to create. […]