Great web content can do more than just offer valuable information and connect with customers – it can also drive new leads. But what makes content a conversion tool? These simple strategies can create powerful client connections via your blog that will send sales through the roof and even do double-duty across platforms.
Marketing Automation and SEO: How They Work Together
Search engine optimization is a core tenant of internet marketing. In today’s uber-competitive landscape, surging to the top of the SERPs is a must; especially when you consider that the vast majority of clicks are soaked up by the top three positions; you can play the organic or PPC game, but either way, you need […]
5 Undeniable Reasons Why Every Business Should Have a Blog
As online businesses take a more metric-oriented approach to promote their products and services, it has become much more ideal to use blogging as a platform to achieve their goals. According to Hubspot’s State of Inbound 2014-2015, bloggers are 13x more likely to enjoy positive ROI (rate of investment). If you’re unsure on how blogging works for […]
5 Must-Download WordPress Plugins for Lead Generation
WordPress is one of the most robust and flexible CMSs out there. This is because of the selection of free and paid plugins that you can choose from to achieve your business goals. One way of using your WordPress-charged site is to increase leads. Thankfully, there are lots of helpful plugins to boost your lead […]
Putting Your Business on Auto Pilot
Putting your business on auto pilot doesn’t have to be scary. You already automate all time– like flying in a 747. You have paid your ticket. You are boarding the plane. You have found your seat. The plan takes off. It handles fine. You trust in the pilots to get you there safely. Then about […]