As a blogger, for the vast majority of your readers, you are just a virtual presence, someone that they know solely through their words, videos and other media. It’s the nature of the Web that, unless you do a lot of touring and conferences, for most you’ll just be a name/face on the computer screen. […]
Blogging Pitfalls: Why Playing Second Fiddle Isn’t So Bad
My good friend Patrick O’Keefe recently sat down for an hour-long interview with Rise to the Top that discussed, among other things, how to build and promote a successful site or community. One of the points he made was that you don’t have to create the next Facebook or the next Google in order to […]
Blogging Pitfalls: Why You Can’t Stop Promoting
There’s a story told to those in school for advertising about William Wrigley Jr., the owner and founder of Wrigley gum. According to the story, Wrigley was on a train when another passenger asked him why he continued to spend millions of dollars when everyone knew his product and he had a virtual lock on […]
Successful Guest Blogging Pitches
I have spent the past two months as the gatekeeper for Splashpress Media guest blogs solicited via MyBlogGuest. During that time, our blogs, including this one, have scored some great content. But there’s still a problem. The majority of people who reach out to me do not supply topic ideas. This is a game-changer when […]
Blogging Pitfalls: Picking a Bad Domain
With this edition of Blogging Pitfalls, I have to eat a bit of humble pie as I talk about a pitfall I didn’t just fall into, but have had to stick with for five years for various reasons: Picking a bad domain name. How bad did I fall into this one? Though there are many […]
Top 10 Benefits of Business Blogging
Why does your business need a blog? I could go on and on about why businesses can benefit from publishing a blog, but I’m going to narrow it down to the top 10 benefits listed below. 1. Direct marketing and promotion While businesses should never use a blog solely for self-promotion, it’s not forbidden to […]
Market your blog efficiently with Tweet Whistle
You can do all of the hard work researching topics and writing content for your blog but all of your hard work is worthless if no one will actually visit your blog and read your well thought out posts. All blog owners should not only improve their writing and research skills, they should also develop […]