Social media has truly grabbed the attention of anyone hoping to drive traffic to a website in 2011. Everyone knows that social media is a great way to generate publicity for a website, but it is time consuming. Creating engaging content, commenting on articles across the web, tweeting, stumbling, connecting, following, friending, liking, even using VoIP phone systems for those who want to chatâ€”itâ€™s all a lot of work. The question then is this: How can you tell whether or not these efforts are actually making a difference? Looking at the number of followers on Twitter or number of â€œlikesâ€ on Facebook simply wonâ€™t do the trick. The quality of these interactions is simply too difficult to gauge. After all, how many times do you really visit the website youâ€™re following on Twitter? How many times have you clicked â€œlikeâ€ and then completely forgotten you did that in the first place?
Archive for December, 2011
For anyone just starting out in SEO or even existing SEO professionals, thereâ€™s arguably no quicker or easier way to experiment and learn than by running your own blog. In fact, Iâ€™m of the opinion that ALL SEO professionals should have their own side projects. If you donâ€™t, you spend your entire full time job just keeping up with competition and never eclipsing them. Running your own site gives you more freedom and exposure to techniques you wouldnâ€™t use on client sites. So donâ€™t wait, it takes just minutes to set up a WordPress site and here are the first plug ins you should add to kick off your SEO campaign: Read More
November has come and gone. Are you welcoming December with open arms? How’s your Christmas shopping doing? If you need to get more jobs to fatten up the Christmas budget, here are the highlights of this week’s Job Board. Best of luck!
Are you interested in green technology/energy? I think we should all be, but of course that is not the case. If this is a topic close to your heart, do check out this job ad as Green Energy Reporter needs someone who can write intelligent copy related to clean tech in Europe. Read More
I have recently begun testing a new plugin (in beta) from the team at Po.ST and I have been so impressed with the initial results that I decided to share the company’s progress with our readers.
Po.ST, much like other offerings from ShareThis and AddThis allow users to place Facebook, Twitter, Tumblr and other share buttons within their posts, while that setup isn’t exactly groundbreaking it’s what Po.ST does with the shares that makes the program worth the download and constant monitoring.
To get started the team at Po.ST allows users to choose the type of widget they would like to use. I personally chose the button design widget because I like to showcase various buttons along with a pop up option (the P icon shows other sharing networks). Read More