Performancing Metrics

Posts Tagged ‘Tumblr’

Why Is Tumblr Winning The Blog Wars?

If you look at the top 3 blog service platforms, you’ll notice that Tumblr is a distant third to and Blogger, the latter two who occupy second and first place, respectively.

However if you notice the stats between the platforms, you’ll realize that while Blogger and are growing at a healthy clip (especially who just passed 19 million blogs), Tumblr is growing much faster than its rivals.

Boasting approximately 16.5 million blogs (up from 15 million about a month ago), Tumblr is obviously doing something right, which might explain why every major blog service except has copied them.

Although Tumblr’s keep it simple approach might explain the site’s popularity (as Joshua Strebel of fame explains upon WP Candy), there might be several other reasons why Tumblr is growing faster than their rivals. Read More

Categories: Blogging News

US Government Embracing Tumblr?

While Tumblr is used by millions of people ranging from fashion artists, news organizations and professional bloggers, this is the first time the platform has been embraced by the US Federal government.

“GSA negotiated the Tumblr terms of service, and we are the first federal agency using Tumblr,” said GSA spokesman Robert Lesino. […]

“We chose Tumblr because it is a rapidly growing platform,” said Jessica Milcetich, Blog manager. “It not only is for blogging, but it offers social features so people can share, comment and connect.” (Federal Computer Week)

It’s unclear what the GSA was using before (note: does anyone else know?), although they imported all of their posts upon Tumblr from their previous platform.

The agency is also using Disqus to power their comment section, and seems to enjoy writing lengthy posts (which isn’t exactly typical of the average Tumblr user).

While it’s not surprising to see the government adopt blog service platforms (after all, the “much loved” TSA uses Blogger), Tumblr’s embrace by the agency signals that the micro blogging service has gone mainstream (which should please their investors).

Categories: Blogging News
Tags: ,

Tumblr Touts 15 Million Blogs, Still Growing Like A Weed


Tumblr has crossed the 15 million blog mark and is showing no signs of slowing down anytime soon.

According to both and Quantcast, Tumblr has witnessed explosive growth (as far as page views are concerned), and while the site does boast far fewer unique visitors than or Blogger, Tumblr’s community apparently is far more active.

While the site is popular amongst the youth (especially teenage girls), Tumblr is quickly gaining credibility as a professional tool as more businesses, celebrities, newspapers, and bloggers use Tumblr to either compliment their site or replace it entirely.

Tumblr’s growth has not come without pain however, as the site previously experienced over 24 hours of down time due to server issues, which hurt the companies uptime ratings when compared against rival services.

Currently Tumblr is the third largest blogging service online, with only (who recently passed 18 million blogs) and holding onto the silver and gold medals, respectively.

Categories: Blogging News

Tumblr Theme Designers Making Thousands Per Month?

Although Tumblr has not officially revealed the revenue split between the company and theme designers, the micro blogging site did reveal some interesting facts regarding how much theme designers are generating every month.

Tumblr does charge for things like being featured in its directory or $9 themes users can buy to spruce up their Tumblog. Karp notes that some theme designers are making tens of thousands of dollars month. (via TechCrunch)

In the interview (seen below), Tumblr CEO and found David Karp revealed that the company actually thought about launching premium features for Tumblr, but decided to opt instead for features that enhanced the community (like premium themes) instead. Read More

Categories: Blogging News

Tumblr Courting Tags Over Blog Directory?

It looks like Tumblr is slowly giving up on the idea of a classifying blogs into hard categories (i.e. fashion, technology, science, etc.) and instead is embracing tags as a superior way to sort through the tumblverse.

It’s hard to organize Tumblr blogs by topic. A single one of your blogs may include your personal updates, your art, your opinions, and a YouTube video of a cat speaking Japanese, all in a single day. This has been a real limitation of the current Tumblr Directory. So, for the last few weeks we’ve been experimenting with some brand new tools for exploring Tumblr.

The new Explore page organizes and filters posts by tag. This means that every tagged post has a chance to show up in front of an audience of millions that might not otherwise see it. Think Tumblr Radar by topic. (Tumblr Staff Blog)

Another advantage tags has over Tumblr’s blog directory is the fact that users will come across fresh content which will make it easier for users to discover relevant content as well as interesting blogs.

The Tumblr explore page also gives blogging pro’s choosing to host their blogs upon Tumblr (or use the platform as “a companion site“) another way to reach new users beyond the traditional social networks.

Although Tumblr will probably keep their  blog directory alive (as it’s one of the few ways the company makes money), we will probably see less emphasis upon it in the future from the company.

Categories: Blogging News

Blogging Pitfalls: Why You Need Your Own Domain

Many bloggers, when they first start out, are unsure if they are going to continue blogging over the long term and either don’t want to spend the time or invest the money into securing a domain name of their own.

It’s an understandable decision considering that and Blog*Spot, along with a slew of other services, make it trivial to set up an account at their sites and get blogging within just a few minutes.

But while getting started on one of these sites might be a great way to get up and going, there is a hidden danger in it. Relying on someone else’s URL carries with it not only a lot of baggage, but a lot of risk.

If you’re serious about your blog and it is something that you want to take beyond a short term whim, even if it is just a “slightly more serious” hobby, securing a domain of your own is a rite of passage you need to undertake. Failure to do so will not only hold your site back, but may cause your site, along with all of your work, to simply disappear.

Read More

Categories: General
Tags: , , , , ,

Why WordPress Bloggers Need A Tumblr Account

I know what you’re thinking: “Why would I need a Tumblr blog when I’m already using the greatest web platform known to geek-kind?”

While I won’t dispute your blog or convince you to embrace Tumblr as your primary platform, refusing to create a complimentary Tumblr blog could cost you in the future (literally).

Despite the fact that WordPress will be embracing many Tumblr like features in the future, here are 3 reasons why you should seriously consider opening a Tumblr blog to compliment your WordPress wonder. Read More

Categories: WordPress Tips
Tags: ,

Should Probloggers Choose Service Hosting Over Self Hosting?

A long time ago at the beginning of geek time there were two types of bloggers. Those who blogged for fun (or passion), and those who earned a profit from blogging (the latter who were often referred to as “pro bloggers”).

Back then it was easy to tell the difference between the two as more often than not pro bloggers chose to self host their sites while the masses opted for the free version.

Fast forward towards today and many blog platforms allow users to pro blog on the cheap.

In fact by purchasing a domain one can turn a site like Blogger, Tumblr, or even OnSugar (for you Drupal fans) into a professional site for the price of the domain (which for most is $10/year).

Faced with those expenses, should a person even consider service hosting their blog instead of self hosting?

For those wondering whether self hosting is the best option for them, here are the pluses and minuses for service hosting one’s blog. Read More

Categories: Blogging Tips
Tags: , ,

Tumblr topples Typepad

Today is a sad day for Six Apart, who was unable to slow down Tumblr’s rise against Typepad, despite copying the former’s reblogging feature in 2009.

According to Quantcast, Tumblr is now receiving 10.7 million uniques when compared against Typepad’s 10.6 million stateside, although the gap between the two services expands once you include international users. Read More

Categories: Blog Software, Microblogging
Tags: ,

10 Tips For Problogging On Tumblr

Despite its popularity as a personal diary, the “half breed” known as Tumblr can be used as a powerful, yet inexpensive tool for blogging pros as well as newbie’s (which is geek for “new comers”).

Unfortunately Tumblr’s emphasis on simplicity often masks its true potential, which might explain why many bloggers overlook Tumblr as a decent choice and instead choose Blogger, WordPress or even Typepad.

For those of you who desire to become Tumblr Tycoons without having to worry about CAPTCHA’s, plugins or monthly fees, here are ten (10!) tips for problogging on Tumblr (without having to touch a single line of template code). Read More

Categories: Blogging Tips