Find Facts and Valuable Insights. Blow Everyone Away
Have you noticed how some articles in this day of age are much more detailed and jam-packed with factual information?
Instead of simply stating that “Facebook is great for additional traffic,” reliable bloggers now provide statistical data that proves – or disproves – any substantial claims.
Granted, not everything must be backed by scientific analysis (as some information is meant to be subjective and/or obvious). However, providing facts, percentages and insights can help you build more authority as a reputable blogger as it shows you are meticulous about your work.
Bloggers like Brian Dean and Neil Patel use metrics and irrefutable facts all the time, and many people have come to respect them partly because of this.
Would you like to start injecting some mind-blowing stats into your articles as well? Here are seven great sources to help you do just that.
HubSpot Research has quickly become a popular source to find facts and statistics about marketing and businesses. These guys cover topics based on advertising, blogging, branding, content marketing, email open rates, social media, SEO, and much more.
Each report is beautifully presented with charts and graphs in a digestible, easy-to-read fashion. Sample topics include the percentage of Facebook users by age bracket, and the number of email open rates among various industries.
You can also download all data to your computer as a JPEG or PowerPoint presentation, or simply link to it online.
Their Industry News section focuses on general marketing subjects, carefully detailing success and failures among business owners and consumers alike.
Almost every article is jam-packed with crucial statistics, often exposing industry trends for you to learn from. The website is updated regularly with brand new information, giving you plenty of eye candy to look into and implement into your own articles. A notable article includes, 42% of Marketers Are Increasingly Optimistic for Digital Video” among many others.
StatisticBrain.com provides a wide range of facts, stats and insights about many industries under the sun, not just general business-to-business (B2B).
Here you can indulge in data based on music, films, national holidays, education, health, businesses, marketing, among others. I am particularly fond of the way they present the data as a table split into several columns, making it very easy to gather the numbers you need.
You may also subscribe to their monthly newsletter to stay updated with the latest findings.
LatinLink is described as the source for “insights into the Brazilian, Latin American and US Hispanic media markets.”
This source focuses on markets and demographics both inside and outside the United States with facts such as, “The average Latin American consumer spends 7 hours a day using multiple digital screens, 5% above the world average.”
As a blogger and marketer, these subjects give you exactly what you need to cater to a well-researched audience. Otherwise, you can rely on their data to back up information provided in your articles and build greater authority over time.
This well-known service is highly reliable among serious content marketers thanks to their wide coverage and surprisingly updated data.
Statista covers general topics that go well beyond B2B marketing, giving you a great source if you publish content outside of the general blogging realm.
Their free option gives you access to some basic stats and facts, as well as the ability to download them as PDF or PNG formats. However, for $49 per month, you can gain access to over one million stats and download them in multiple formats to integrate the data nicely with your content. This is undoubtedly one of the most reliable places to find facts and statistics online.
eMarketer.com is a big player in the “Facts and insights” field, much like Statista. They have a huge database of case studies and percentages across topics ranging from email marketing to general tech devices.
While the Pro version isn’t free, you can always hop onto their blog for a good dose of statistical data updated on a regular basis. For example, they have covered subjects such as “Three in 10 Retailers Rely on SMS for Customer Service and Promotions.”
Although this website isn’t strictly about statistics, Neil Patel and company do a great job at finding compelling, up-to-date facts and stats.
Overall, it would be a shame to ignore a source such as this one. Just be sure to give credit where it’s due, of course.
As a blogger and marketer, you owe it to yourself to rely on these great websites to find facts and statistics. Can you share other sources with fellow readers?
Author: Elvis Michael
Elvis Michael is an avid blogger and e-trepreneur, endlessly exploring new ideas and effective ways to inspire.