Charlotte Chow
SEO Content Strategist & Copywriter Coventry, United KingdomAbout Me
Results-driven SEO content strategist with over 15 years of experience in copywriting, conversion optimisation and content marketing. Proven record of leveraging data insights and audience profiles to enhance content performance and improve ROI.
Work
Writing Samples
Local SEO Guide for Dentists Local Healthcare Marketing Strategies For Medical Practices Baldur’s Gate 3 Beginner’s Guide: 8 Top Tips For Your First Playthrough Training AI To Think Like a Content Strategist Luxury Family Holidays In Mexico Boiler Boffin Website Copy See all 6 samplesServices
Experience / Education / Qualifications
KEY ACHIEVEMENTS
Revenue growth: Successfully implemented a new SEO strategy at Vision Direct, increasing monthly revenue from their /contact-lenses page by 57% and generating an additional £2.64m in revenue over the course of a year.
CPL improvements: Decreased cost-per-lead by 72% for ADHD Centre by enhancing the lead magnets and copy attached to their LinkedIn content marketing campaigns.
Traffic increase: Drove 350% traffic increase for Harley Street Fertility Clinic by optimising blog strategy and content.
EXPERIENCE
15+ years in SEO content strategy and copywriting, with Head of Content & SEO roles held at multiple agencies and with well-known companies including Vision Direct and The Brains Marketing.
EDUCATION
- BRUNEL UNIVERSITY: MA Creative & Professional Writing, Merit, 2008
- UNIVERSITY OF LEICESTER: BA English, 2:1, 2003-20
Topics
Notable clients
Vision Direct, Fraser Hart, Mob, Carphone Warehouse, River Island, Education First, Psymplicity, ADHD Centre, Buyagift, Ahead4Babies, Builder Depot, DHLContract Preferences
| Contract Type: | Freelance |
| Preferred Location: | Remote |
| Preferred Rate: | $30 / per hour |