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Hannah O’Neill

Expert SEO Copywriter & Content Strategist Northampton, United Kingdom

About Me

It's not about the words but whether they compel people to take action. I'm Hannah O'Neill, a seasoned SEO copywriter and content strategist with a proven history of delivering content that compels audiences to take action, and makes search engines happy. Website copywriting requires a solid strategy to secure that elusive balance between SEO and creativity, but in my 8+ years of experience, I've delivered consistent results repeatedly. With the right formula, your website can act as a sales platform, engage an audience, turn your business into an authority brand and stake a place on the search engine results pages. ✔ SEO Specialist ✔ Experienced Copywriter ✔ UK Native ✔ Certified Marketing Strategist ✔ Collaborations With International Brands The Topics I Write About Include: ✔ Business & HR ✔ Finance - Loans, Money Saving, Credit Cards, Senior Finances ✔ Digital Marketing ✔ AI ✔ Health & Wellbeing ✔ Pets ✔ Technology ✔ LifestyleWhy work with me? You wouldn't trust just anyone with your business, would you? There are a lot of writers out there, but website copywriting requires skills and experience that the average writer doesn't have. When you work with me, you get: 1. Proven Results: With a track record of achieving real results for my clients, I can help you win with SEO and create great content. 2. Customised Strategies: There is no one-size-fits-all solution for SEO copywriting and content strategies. I tailor everything I do to your bespoke needs, ensuring better results and moving you smoothly towards your desired goals. 3. SEO Expertise: I stay up-to-date with the latest SEO trends and algorithms, ensuring that your content is compelling and optimised for search engines. 4. Content Quality: There's something special about delivering informative, well-researched content that provides a unique perspective, and I take great pride in my work. With me on your side, quality is a given. 5. Variety: My expertise spans various content types, from blog posts and articles to product descriptions, landing pages, and more. I've also written for a range of industries, including HR, business, lifestyle, pets, travel and many more. 6. Data-Driven Approach: I believe in the power of data and analyse performance metrics to fine-tune strategies and continuously improve your content's impact.

Work

Services

Ad copy writing
Business writing
Case study writing
Content strategy
Copywriting
Email copywriting
Ghostwriting
SEO writing
Web content and blog writing
White paper writing

Experience / Education / Qualifications

EXPERIENCE

SEO Copywriter From Sep 2020

Assertive Media , Remote

  • Crafted high-quality SEO content tailored to the needs of clients in diverse industries, including business, finance, health, and IT.
  • Developed tone of voice and brand identity assessments for client onboarding.
  • Responsible for the recruitment and supervision of content writers.
  • Conducted in-depth research into topics by searching online databases, reviewing existing information and interviewing subject-matter experts.
  • Monitored content progress by reviewing performance metrics for success indicators.

SEO Copywriter Oct 2020 – Jan 2024

Daniel Foley Consulting , Remote

  • Crafted SEO-driven website copywriting for clients spanning multiple industries.
  • Developed and implemented brand voice guidelines across multiple marketing channels.
  • Experienced substantial growth in website traffic for clients in highly competitive sectors by successfully implementing long-form content.
  • Partnered with stakeholders in developing marketing content aligned with brand image and message.
  • Published written content on diverse channels to reach target audiences, maximizing outreach efforts.

Content Marketer Jun 2018 – Sep 2020

Youniversal Next , Dublin

  • Collaborated on various projects for a prominent media distribution company.
  • Developed effective SEO articles
  • Created personalized daily horoscopes for a popular astrology website
  • Executed various content marketing activities, encompassing tasks like social media management and email marketing.
  • Improved website content, traffic and conversion to support business growth and sales.

SEO Content Writer Aug 2016 – Jan 2018

Search Sciences LLP, Remote

  • Provided critical analysis of online gaming platforms.
  • Utilized effective strategies for content optimization, resulting in improved organic rankings.
  • Enhanced the quality of written material through thorough editing and proofreading.
  • Crafted engaging written content for public relations purposes.
  • Gained a deep understanding of industry trends and topics before creating content.

LICENSES & CERTIFICATIONS

SEO Associate 

Digital Marketing Institute

Paid Search Associate

Digital Marketing Institute

Level 3 Marketing Strategy Diploma

LearnDirect

Inbound Marketing

HubSpot

Content Marketing

HubSpot

SEO Fundamentals

SEMRush

Social Media Marketing

HubSpot

Topics

Business and enterpreneurship
Digital marketing
Environment and sustainability
Finance
Lifestyle and hobbies
Marketing
Pets and animals
SaaS
Self help and personal development
Travel

Notable clients

Candidly, Guider, Mombrite, Assertive, Daniel Foley Carter, Global Savings Group, Growth Machine

Contract Preferences

Contract Type: Freelance
Preferred Location: Remote
Preferred Rate: $30 / per hour