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Michael Rand

Experienced and Versatile Business Writer Brattleboro, United States

About Me

I’ve spent my professional life honing my writing skills and successfully writing content for B2B and B2C businesses. My clients operate in various industries, including managed IT services, software-as-a-service, business conferences, consumer goods manufacturing, law, mortgage lending, personal finance, and marketing. My clients trust me to produce insightful, researched, and well-written content that resonates with their unique audiences. I specialize in writing insightful research reports, whitepapers, and long-form articles. I also write blog posts, email newsletters, web copy, success studies, and social media content. Should clients request it, I can use generative AI to generate content. I am fluent with tools like ChatGPT, Jasper, and Perplexity AI. When not writing for clients, I enjoy creative writing. I've published short fiction, narrative non-fiction, and poetry in multiple literary magazines.

Work

Services

Book/Ebook Writing
Business writing
Case study writing
Copywriting
Editing
Email copywriting
Ghostwriting
Proofreading
SEO writing
Web content and blog writing

Experience / Education / Qualifications

Experience
Co-owner and Content director | rand&rand | february 2018 – Present

  • I create content like blog posts, research reports, and email newsletters, among other types.
  • I consult with clients to identify the best types of content to include in their marketing strategies.
  • I help manage the day-to-day tasks of the business by engaging in prospecting, managing relationships with clients, producing internal content and other marketing assets, and strategizing for the future.

Lead Content Writer | Market Veep | October 2016 – November 2018

  • I worked with the marketing director to develop content strategies for Market Veep and its clients.
  • I lead clients’ content marketing efforts, working with other copywriters to produce work and meet deadlines.
  • I engaged in proofreading, editing, search engine optimization, project management, keyword research, and developing editorial standards.
  • I studied inbound marketing concepts and earned certifications from HubSpot.

Education

M.A. in English (Writing) – June 2016, Salem State University

B.A. in English (Writing) – May 2007, University of Lynchburg

Skills & Capabilities

  • Post-graduate level writing skills
  • Years of editing and proofreading experience
  • Fluency in research and citation
  • Excellent communication and responsiveness
  • Knowledge of on-page SEO
  • Comfortable with interviews and note-taking
  • Collaborates well with others
  • Deadline-oriented
  • An independent worker with strong time management skills
  • History of developing and implementing content strategies
  • Can adapt writing to any context or audience

Topics

Business and enterpreneurship
Digital marketing
Lifestyle and hobbies
Marketing
SaaS
Self help and personal development
Technology

Notable clients

Worldwide Business Research (WBR), ClearVoice, Pawlicy Advisor, Altrata, Option One Technologies, Signature Products Group (SPG)

Contract Preferences

Contract Type: Freelance
Preferred Location: Remote
Preferred Rate: $0.20 / per word