Pamela Cagle

Sep 2020 – Present Senior Writer Major Brands, CareCredit Synchrony Bank Nashville (Remote) ● Developed comprehensive long-form B2B content for CareCredit, a leading patient fintech solution. ● Adhered to CareCredit’s branded style guide to ensure brand consistency. ● Implemented best practices for SEO to enhance content visibility. ● Collaborated effectively with program and project managers, interviewing subject matter experts to ensure accuracy and relevance. ● Contributed to content strategy and ideation processes to drive engagement. ● Authored articles for publication on WellU, achieving 15 million monthly page views. Sep 2022 – Present Feature Writer, VKTR Nashville (Remote) ● Covered the impact of AI on the healthcare, education, and marketing sectors. ● Researched and crafted publication-ready long-form content following the AP Style guide. ● Created companion social media posts and follow-ups to boost engagement across multiple channels. Oct 2019 – Present Writer and Project Manager (Content Marketing), Growth Machine Nashville (Remote) ● Developed SEO-optimized, long-form technical content for B2B (SaaS) and B2C healthcare. ● Managed editorial calendars, conducted keyword research, and analyzed content performance. ● Copywriting high-performance web pages, email campaigns, social media posts, funnel content, and performed copyediting. ● Executed strategic initiatives informed by industry trends. ● Evaluated ongoing business needs to enhance content relevance. ● Crafted clear, concise, and impactful messaging for various audiences. Presented at key meetings, providing updates and facilitating kick-off consulting. ● Created and administered projects using ASANA and Kanban methodologies. Jun 2023 – Sep 2024 SME Writer and GEN AI Rater Data Annotation Associate, Innodata Nashville (Remote) Engaged in data annotation tasks for large-scale artificial intelligence language model projects. Gained proficiency in various data annotation tools and techniques. Contributed to the improvement of AI language understanding of healthcare, medical, and adjacent topics. Collaborated effectively with a diverse team to meet project deadlines and quality standards. Experience in the following types of data annotation and quality control: ● Sentiment ● Text collection ● Comparison ● Instruction ● Prompt engineering Nov 2022– Jun 2023 Content Operations Project Manager, Revero Health Nashville (Remote) ● Oversaw all in-app content on Revero Health’s application, ensuring alignment with brand voice and tone. ● Collaborated with writers and creative teams to generate, execute, and refine innovative content ideas that resonate with the audience. ● Transitioned from project management to product management leading up to the launch phase to assure seamless execution and product integration. ● Maintained Revero’s consistent voice and tone across all platforms, contributing to a cohesive and engaging user experience. Feb 2015 – Oct 2019 Digital Marketing Associate and Writer, Business Marketing Engine Nashville (Remote) ● Crafted engaging and impactful content for a variety of digital marketing campaigns. ● Specialized in web content writing, SEO optimization, and social media management. ● Pioneered innovative content marketing strategies, leveraging digital media to drive brand awareness and customer acquisition. ● Collaborated with cross-functional teams to develop, implement, and analyze marketing campaigns. Jan 1993 – Jan 2015 Healthcare, Various Clinical Experience Colorado ● Served as a registered nurse in acute care and intensive care environments. ● Provided critical care alongside patient education initiatives. Education Mar 1990 – Jun 1993 Wallace State College ADN, Registered Nursing Jan 2005 – 2007 Colorado Technical University BS, Business Administration