Ryan Osborne

Professional Summary

Creative Content Specialist and Digital Storyteller with a diverse background in social media marketing, video editing, copywriting, script writing, graphic design, and blog development. Adept at creating content that informs, entertains, and drives engagement across digital platforms. Known for balancing creative intuition with a results-driven mindset. Currently evolving toward roles in creative development, content production, and team leadership.

Key Skills

• Content Creation & Digital Storytelling
• Social Media Strategy & Management
• Video Editing (Premiere Pro, After Effects)
• Copywriting & Scriptwriting
• Graphic Design (Canva, Adobe Creative Suite)
• SEO Blog Writing & Content Optimization
• Project Management & Campaign Execution
• Brand Voice Development & Engagement
• Email Marketing (Mailchimp, CRM tools)

Professional Experience
Professional Experience

Social Media Manager

Freightcom | March 2022 – Present

• Led the full-scale development and execution of Freightcom’s social media and content strategy, aligning brand messaging across Instagram, LinkedIn, YouTube, and more.
• Wrote and edited compelling scripts and copy for branded videos, animations, product explainers, testimonials, and corporate campaigns.
• Collaborated cross-functionally with analytics, design, and product teams to deliver content that directly supported lead generation, product launches, and B2B awareness goals.
• Produced, edited, and published engaging video content for YouTube and short-form platforms, optimizing performance using SEO and engagement insights.
• Designed original social graphics and animations using Canva and Adobe tools, contributing to a consistent and professional visual identity.
• Acted as a creative lead across content formats, mentoring junior contributors and contributing to the strategic direction of the brand.

Digital Marketing Coordinator

Omni | Sept 2021 – March 2022

• Supported integrated marketing initiatives by managing social posts, influencer relationships, and marketing collateral creation.
• Drafted and scheduled email campaigns, and contributed to campaign development with a focus on audience targeting and clear CTAs.

Education

University of Guelph-Humber

Bachelor of Applied Arts, Communication and Media Studies

• Activities & Societies: Guelph Media, Emerge Magazine, The Emerge Conference

Certifications & Tools

• Adobe Creative Suite (Premiere Pro, After Effects, Photoshop)
• Canva Pro
• Google Analytics (basic)
• Mailchimp / Email Marketing Tools
• SEO (On-page optimization, keyword strategy)
• CMS & Website Builders (Shopify, WordPress, Wix, Squarespace, HubSpot, etc.)
• ChatGPT (Advanced)