Shanece Grant

Key Skills & Expertise

✔ Content Strategy & Copywriting

✔ SEO Optimization & Keyword Research

✔ Digital & Social Media Marketing

✔ Blogging & Editorial Management

✔ Email Marketing & Google Ads

✔ Brand Storytelling & Engagement

✔ Project & Team Management

✔ Multilingual Communication (English, French, Spanish)

Professional Experience
Content Strategist
Ongig (Remote) | 2.5 years

• Develop and manage blog content, ensuring alignment with company goals and SEO best practices.
• Edit and proofread articles to improve clarity, engagement, and readability.
• Analyze content performance and refine strategies to boost traffic and lead conversion.

Part-Time Copywriter & Podcast Quality Assurance/Quality Control Specialist
The Edge Of Company, Inc. (Remote) | 10 months

• Created compelling copy for newsletters, social media posts, and event campaigns across digital platforms.
• Led Quality Assurance & Quality Control (QA/QC) for Edge of NFT and Edge of AI podcasts, ensuring audio clarity, brand alignment, and editorial accuracy.
• Collaborated on marketing strategy and planning, contributing to growth initiatives and content calendar development.
• Developed and edited website content, supporting the redesign and optimization of podcast-related web pages.
• Assisted with event marketing and communications for high-profile conferences, including NFT LA Community Week (Los Angeles) and Outer Edge, Riyadh (Saudi Arabia).
• Engaged with online communities to increase reach and drive interest in podcast episodes and events.

Podcast Content Manager
I Hear Everything (Remote) | 4 years

• Managed content production and publication for multiple podcasts, ensuring the timely release of high-quality episodes.
• Coordinated with hosts, guests, and production teams to ensure smooth content creation processes.
• Edited and proofread podcast scripts, ensuring alignment with brand tone and audience engagement.
• Created detailed podcast shownotes, summarizing episodes and including relevant links, resources, and calls to action for audience engagement.
• Assisted in testing and training AI models to improve content recommendations and automated processes.
• Applied prompt engineering to refine AI outputs and enhance user experience across podcast-related tools and platforms.

Content Editor
Craft Your Content (Remote) | 1 year

• Edited diverse content types, including website copy, blog posts, newsletters, and social media content.
• Provided structural and stylistic improvements to enhance readability, clarity, and SEO impact.
• Ensured brand voice consistency across all content platforms.

Marketing Specialist
Brooklyn Haberdashery (Remote – short-term contract) | 6 months 

• Created and optimized e-commerce content, including product descriptions and landing pages.
• Managed email marketing campaigns and social media engagement.
• Assisted in SEO and paid ad strategies to improve brand visibility.

Head of Marketing
gardenpatch (Remote) | 2 years

• Developed a comprehensive marketing strategy that increased organic website traffic by 500% in less than 2 years.
• Managed a team of marketing professionals, overseeing content creation, SEO, and campaign execution.
• Led creative direction for websites, digital marketing, and print collateral.

Head of Marketing & Sustainability
Gray Group International (Remote) | 2 years

• Defined key performance indicators (KPIs) to measure marketing success.
• Managed content marketing efforts, including blog posts, white papers, and social media content.
• Developed sustainability-driven marketing strategies aligned with global Sustainable Development Goals (SDGs).

Growth Hacker
Gray Group International (Remote) | 1 year

• Managed Google Ads and social media advertising to increase brand awareness and customer acquisition.
• Conducted market research to identify new opportunities and potential areas for growth.
• Developed data-driven strategies to optimize ad performance and maximize ROI.

Creative Story Writer
Ongoing

• Create interactive fiction stories for mobile games
• Creator of immersive horror/sci-fi stories

SEO Specialist
Gray Group International (Remote) | 4 months

• Developed and executed SEO strategies that doubled website visits for multiple clients.
• Conducted keyword research and competitor analysis to enhance organic search rankings.
• Created SEO-optimized content to drive traffic and engagement.

Content Writer
Gray Group International (Remote) | 5 months

• Wrote and optimized 500+ SEO-driven articles across various industries.
• Researched target audience preferences to craft relevant and engaging content.
• Edited and repurposed existing content to improve accuracy and consistency.

Social Media Ads Client Success Manager
Digital Visibility Concepts (Remote) | 1 year

• Managed social media advertising campaigns to drive engagement and conversions.
• Analyzed ad performance metrics and optimized strategies accordingly.

Freelance Experience

• Freelance Writer & Marketing Consultant | 2012 – Present
• Developed compelling content for websites, blogs, and marketing campaigns across various industries.
• Conducted SEO audits and implemented keyword strategies to improve search rankings.
• Provided brand messaging and storytelling expertise for startups and small businesses.

Education & Certifications

Data Science Certification – IBM

SEO Certification — HubSpot Academy

Content Marketing — Hubspot Academy

Inbound Marketing — Hubspot Academy

Hubspot Reporting — Hubspot Academy

Web Design and Development – Vector Technology Institute

Flight Attendant Course (Inflight Module) – Colbourne College

French & Spanish Studies – Shortwood Teachers’ College