Archive for December, 2013
Bloggers, by nature, are curious and innovative people. At least that’s how I like to think. Of course, there will always be exceptions, but when bloggers get creative, some pretty good magic goes into action. And with crowdfunding comes into the picture, there are almost no limits as to what can be achieved.
Kickstarter is the first thing that probably comes to mind when crowdfunding is mentioned, which is only understandable what with how many projects it has helped launch. With the number of successfully funded projects, people now have many options to buy Kickstarter products.
If you’re looking for something blogging-related, or maybe you want a spark of inspiration, check out these Kickstarter projects. Read More
There is no question about the fact that e-mail marketing will be an ever effective medium to build a space online. It is a proven, effective technique that promises high returns on your investments. Mails promoting various brands are frequently found in our e-mail inbox. The number of mails landing in inboxes is increasing everyday.
E-mail tops the list of active accounts and users with 2.9 billion in 2012. The number of active e-mail accounts is three times the users of Facebook and Twitter combined at that time. The total posts on Facebook when added with tweets is just 0.2% of the number of e-mails sent each day (excluding spam mails). Thus the growing importance of social media will not lead to decrement in the importance and use of e-mail. Nor will e-mail marketing be much affected by increase in marketing activity on social networks. The DMA report says that the ROI of e-mail marketing is 4000%. The key factors behind the success of e-mail marketing are:
Since the early 2000s, the Internet has become a vital part of doing business. As each year passes, it becomes more and more essential for marketing, advertising, and promoting brand awareness.
Some companies have actually eliminated their offline presence because it was cheaper and more efficient to become solely web-based.
With this in mind, it’s no wonder that Internet marketing strategies have changed every year. What was once “in” for web marketers is now old hat, and every professional is looking for the “new wave” of marketing to help him or her promote clients’ companies and websites.
In 2013, a few Internet marketing strategies proved to be supremely effective. Here’s a survey of some of the best. Read More