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Archive for the ‘General’ Category

Keeping Your Blog Fun, Full And Interesting

funIt doesn’t matter if you’re a huge business or a freelance writer, the importance of having a regularly updated blog is super essential. In our modern age of smartphone, five second attention spanners and… SQUIRREL! Sorry, where was I. Oh yes, in the digital age, we want it here and we want it in an instant. Start to fall behind and you might not find your way back.

This makes having a blog all the more important, and knowing what makes a good one can increase the amount of traffic that comes to your site and build you a reputation as an authority in whatever niche you work in or whatever it is you blog about. In order to do this though, you need to be able to put it all together: Knowledge and personality – and then find the time to keep doing it. Find the time and you’ll start to get the hang of it, and the more you enjoy it, the more your readers will too. Read More

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Maximize Your Blog’s Speed

English: High Speed - Lights

Most bloggers know that a slow site can lose them a few viewers here and there, but very few are aware of just how essential speed can be, both for driving traffic and for presenting yourself in a positive light. According to a national survey conducted in 2010, about a third of viewers will abandon a site after waiting up to five seconds for it to load. And slow loading times are not only frustrating for users; they also make your site appear less polished, modern, and dependable.

Fortunately, there are many ways to increase your site speed: some are sweeping changes that require commitment but yield great results, and others are small alterations that, when implemented, will accumulate into a significant improvement. Read More

Categories: General

A Look Back: How Bloggers Can Optimize Google+ Hangouts Efforts

Google+ hangouts are one major Google development that had their time in the spotlight and then faded. Many still use hangouts as a way to talk with friends and family, but there are many untapped features that bloggers can utilize to improve their online visibility and overall brand. As Google+ becomes more and more important in the world of search and social, it only makes sense to use their video chatting service as opposed to another. It’s free and easy to use, but bloggers really need to know: What exactly should I be doing to increase readership and clicks?

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The Best Fonts (So Far) of 2013

We understand it’s a little too early in the year to be coming out with a “best of” article, but there have just been so many awesome fonts released since 2013 started rolling in to pass on the chance to showcase a bunch of fonts you should be using for both web and print needs. And so without further ado, some of the best fonts released for the year (which is really just the past few months).

Baufra

baufra

Image via MyFonts

A crisp, clean, humanist sans-serif typeface by Mariya V. Pigoulevskaya of The Northern Block based on early 20th century sans-serifs, Baufra features a coming together of geometric design and a natural flow of lines. Perfect for titling and text use, it comes in 6 weights and 435 characters, as well as manual kerning and Opentype settings.

RBNo2.1

rbno2-1

Image via MyFonts

From Rene Bieder comes this solid sans serif typeface. Relatively condensed with a calculated and geometric appearance, RBNo2.1 is great for typography purposes with a technical aspect. The family includes 2 versions as well as 7 weights with matching italics.

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Categories: General

How Writers Can Join the Web’s Image Revolution

At first glance, it may seem that the boom of image-based sites like Instagram and Pinterest doesn’t have that big of an impact on writers. After all, you’re a wordsmith, not a graphic designer, so the above-mentioned apps and websites don’t really belong in your department, right? Wrong.

Just because you communicate more with words rather than pictures, doesn’t mean you can’t leverage the power of images to market your content, gain exposure, and reel in more clients. As you’ll find out in this article, there are a number of online tools out there that will enable you to join in on all the Pinterest, Instagram, and Timeline fun—even if you’re not a skilled designer or artist. Read More

Categories: General

Convincing Your Boss to Budget for a Blog

workYou know having a blog is essential for your business. But your boss? Maybe not so much. Perhaps she’s focused instead on getting those big easy wins, or maybe she’s so old school she thinks blogging is nothing more than a way to give away precious company knowledge for free. Whatever her hesitations, it’s time to shake up that mentality, and the best way to do that is by knowing your stuff. I recommend starting first with a good guide to business blogging, finding a few key statistics, and developing a vacuum-tight pitch strategy. Here’s how to do just that. Read More

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Blogging Pro Job Board Highlights (Feb 18-22)

Blogging JobsGood morning! I hope you’re all enjoying a nice Friday. Here are the highlights from our Job Board this week.

Contributing Blogger

PSFK.com, where you can find the most innovative and creative things online, is looking for a contributing blogger. They need writers who can provide content first thing in the morning (EST), and you can be based anywhere as long as you meet this.
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A Definitive Guide to Affiliate Marketing

An overview of online marketing. A simple grap...

Affiliate marketing is an often underrated but highly profitable means of selling laden with multiple benefits. Affiliate marketing not only is a brilliant source of earning additional income via advertising but it is also a valuable tool to increase an affiliate marketer’s goodwill and standing.

If you’re keen on becoming an affiliate marketer or indeed have already initiated an affiliate selling campaign, the following guide will manifest the finest ways of achieving success in the field and staying ahead of the competition. Read More

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Online Reputation Management – What You Should Be Doing?

Online Reputation Management

(Photo credit: SalFalko)

The online reputation of your business is something that can have a great impact on the way your business is perceived by the people. When people search for your business, they come across the company website, social media links and other related information, considering that any particular person checks all of them, it is important to create a good impression through all these links. The important aspects that must be considered include:

What are your customers saying about your business, products or services?
What information are they reading about your business practices?
What sources are used to talk about your business? Read More

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IT Security: The Need For Stronger Implementation Continues To Grow For Bloggers

Wordpress security hardeningAre you worried about your personal information being shared with the world or perhaps handing over your readers information to unscrupulous users? If you’re not worried maybe you should be. In 2012 several high profile networks were breached and the data collected from those networks was often left unencrypted for easy data theft.

From LinkedIn and Yahoo to Dropbox and Nvidia unhashed data collection led to usernames, passwords and other information being spread across the internet.

IT security has become such a critical issue that Comptia sy0-301 exam classes and other IT security exams and college degrees have witnessed drastically increased enrollment numbers. As more IT professionals attempt to fill a void that has been left open by lazy and untrained IT security technicians we can be hopeful for a more secure future.

Learning proper IT security is not a simple processor, students must understand Network Security, learn about compliances and operational securities and understand threats and vulnerabilities which are continually increasing in complexity. Read More

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